Market Size of Acoustic Vehicle Alerting System Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 13.10 % |
Fastest Growing Market | Asia-Pacific |
Largest Market | Asia-Pacific |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Acoustic Vehicle Alerting System Market Analysis
The Acoustic Vehicle Alerting System Market was valued at USD 417.82 Million in 2021 and is projected to grow to USD 874.50 Million by 2027, registering a CAGR of 13.1% in terms of revenue during the forecast period.
The impact of COVID-19 on the market was inevitable as it affected almost every other industry in the market. However, the electric vehicle is witnessing substantial growth owing to the swiftly escalating year-on-year adoption rate of mild-hybrid electric vehicles, favored electric vehicle policies, and improved government initiatives across the globe. In addition, compared to other segments, electric vehicle demand was less affected during the Covid-19 pandemic.
Over the medium term. E-mobility has sparked interest in several countries for a variety of reasons. Traffic congestion and pollution have become synonymous which has prompted countries to implement green and sustainable policies, including the usage of electric vehicles.
In Several countries, the government has mandated the acoustic vehicle alerting system in the electric vehicle which in turn is likely to witness major growth in the market. For instance, In 2022, The government of India mandated a sound alert system in vehicles traveling at a speed of 20 Kmph to warn pedestrians. Electric vehicles produce less noise compared to cars powered by combustion engines which can be a risk to pedestrians in traffic. To overcome these, demand for vehicle alert systems for electric vehicles is rising which in turn is likely to witness major growth for the market.
The government regulations for the implementation of acoustic vehicle alerting system for safety concerns is propelling demand in the market. For instance, as laid out in EU Regulation by 1 July 2021 all new vehicles sold in or imported to the EU, regardless of their type, must be equipped with an AVAS. The United States has mandated the acoustic vehicle alert system in all hybrid and electric vehicle production with effect from September 2020.
Acoustic Vehicle Alerting System Industry Segmentation
The acoustic Vehicle Alerting System is designed to generate vehicle warning sounds and alert pedestrians to the presence of electric drive vehicles. The system is installed in vehicles including hybrid vehicles, plug-in hybrid electric vehicles, and battery electric vehicles that are traveling at low speed (20-30 Kmph), beyond which the noise generated by rolling tires can be easily heard.
The acoustic vehicle alert system market is segmented into vehicle type, propulsion, sales channel, and geography. Based on the vehicle type, the market is segmented into passenger cars, two-wheelers, and commercial vehicles. Based on the propulsion, the market is segmented into battery electric vehicles, plug-in hybrid electric vehicles, and hybrid electric vehicles. Based on the sales channel, the market is segmented into OEM and Aftermarket. Based on geography, the market is segmented into North America, Europe, Asia-Pacific, and the Rest of the world. For each segmentation, the market sizing and forecast have been done on the basis of value (USD Million).
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Passenger Cars | |
Two-Wheelers | |
Commercial Vehicles |
Propulsion | |
Battery Electric Vehicles | |
Plug-in Hybrid Electric Vehicles | |
Hybrid Electric Vehicles |
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OEM | |
Aftermarket |
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Acoustic Vehicle Alerting System Market Size Summary
The Acoustic Vehicle Alerting System (AVAS) market is poised for significant growth, driven by the increasing adoption of electric and hybrid vehicles worldwide. The market is experiencing a surge in demand due to stringent government regulations mandating the installation of AVAS in electric vehicles to enhance pedestrian safety. This regulatory push is particularly evident in regions like the European Union and the United States, where compliance is required for all new vehicles. The rise in electric mobility, fueled by the need for sustainable transportation solutions, is further propelling the market. Countries are implementing green policies to combat traffic congestion and pollution, which in turn is boosting the demand for AVAS as electric vehicles are inherently quieter than their combustion engine counterparts.
The Asia-Pacific region is expected to dominate the AVAS market, driven by the rapid adoption of electric vehicles in countries like China and India. The region's large population and increasing income levels contribute to the high demand for vehicles, thereby accelerating market growth. Major automotive players are investing heavily in research and development to enhance vehicle performance and safety features, including AVAS. The market is characterized by fragmentation, with numerous players such as Hella GmbH & Co. KGaA, Harman, and Continental AG actively participating. These companies are focusing on innovation and strategic partnerships to capture a larger market share. As the transition to electric and hybrid vehicles continues, the AVAS market is expected to witness robust growth, supported by technological advancements and favorable government policies.
Acoustic Vehicle Alerting System Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.2 Market Restraints
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1.3 Porters Five Forces Analysis
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1.3.1 Threat of New Entrants
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1.3.2 Bargaining Power of Buyers/Consumers
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1.3.3 Bargaining Power of Suppliers
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION (Market Size by Value - USD Million)
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2.1 Vehicle Type
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2.1.1 Passenger Cars
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2.1.2 Two-Wheelers
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2.1.3 Commercial Vehicles
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2.2 Propulsion
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2.2.1 Battery Electric Vehicles
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2.2.2 Plug-in Hybrid Electric Vehicles
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2.2.3 Hybrid Electric Vehicles
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2.3 Sales Channel
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2.3.1 OEM
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2.3.2 Aftermarket
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2.4 Geography
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2.4.1 North America
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2.4.1.1 United States
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2.4.1.2 Canada
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2.4.1.3 Rest of North America
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2.4.2 Europe
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2.4.2.1 Germany
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2.4.2.2 United Kingdom
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2.4.2.3 France
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2.4.2.4 Italy
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2.4.2.5 Spain
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2.4.2.6 Rest of Europe
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2.4.3 Asia-Pacific
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2.4.3.1 India
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2.4.3.2 China
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2.4.3.3 Japan
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2.4.3.4 South Korea
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2.4.3.5 Rest of Asia-Pacific
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2.4.4 Rest of the World
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2.4.4.1 Middle-East and Africa
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2.4.4.2 South America
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Acoustic Vehicle Alerting System Market Size FAQs
What is the current Acoustic Vehicle Alerting System Market size?
The Acoustic Vehicle Alerting System Market is projected to register a CAGR of 13.10% during the forecast period (2024-2029)
Who are the key players in Acoustic Vehicle Alerting System Market?
Hella Gmbh & Co. KGaA, Brigade Electronics, Mercedes-Benz AG, Continental Engineering Services GmbH and Harman International are the major companies operating in the Acoustic Vehicle Alerting System Market.