Africa Dairy Based Beverages Market Size (2024 - 2029)

The Africa dairy-based beverages market is experiencing growth driven by increasing consumer demand for convenient and healthy snack options, particularly those rich in calcium and probiotics. Health and wellness trends are steering consumers towards low-fat and lactose-free variants, while the popularity of drinkable yogurts, enhanced by innovations like flavored and low-fat Greek yogurt, is contributing to market expansion. The rising health consciousness, especially among younger consumers, is fueling the demand for functional beverages with added health benefits, such as omega-3 and fibers. This shift in consumer preferences is prompting food manufacturers to focus on developing products that offer nutritional and functional advantages, thereby influencing the market size positively over the forecast period.

Market Size of Africa Dairy Based Beverages Industry

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Africa Dairy Based Beverages Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 3.60 %
Market Concentration High

Major Players

Africa Dairy Based Beverages Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Africa Dairy Based Beverages Market Analysis

Africa's dairy-based beverages market is projected to register a CAGR of 3.6% in the upcoming five years.

  • Dairy-based products are naturally high in calcium content and are perceived as a nutritional snacking option. Thus the consumer demand for convenient and healthy on-the-go snack options is the primary attribute for the sales of dairy-based beverage products in the region. Health and wellness trends have led to the inclination of consumers toward low-fat, lactose-free variants and calcium-rich variants of dairy products.
  • The health benefits of probiotic drinks, especially their ability to improve digestion and the immune system, have attracted consumers across the region. Due to their unique taste and role in digestive health management, the increasing demand for drinkable yogurts has contributed to the sales performance of dairy drinks. The innovations in drinkable yogurt products, such as flavored or fruit yogurt, and the introduction of low-fat Greek yogurt, are anticipated to drive the market's growth in the coming years.
  • Over the short term, consumers are becoming increasingly health-conscious, especially younger ones, driving a forceful demand for functional beverages to meet their needs. The value of nutrition and functional properties of milk and the rising demand for probiotic drinks by health-conscious consumers mainly drive the market. Thus, food manufacturers focus more on functional and probiotic drinks, which offer additional health benefits than standard milk.
  • Omega-3, fibers, bioactive compounds, and phytosterol are functional components added to dairy beverages. The growing demand for functional beverages among health-conscious consumers is anticipated to drive the overall market growth over the forecast period.

Africa Dairy Based Beverages Industry Segmentation

Dairy beverages refer to any drinks resulting from the combination of a liquid of milk fat and other solids derived from milk. 

The African dairy-based beverages market is segmented by type into milk, yogurt, and other types. The market is also segmented based on category into flavored and unflavored drinks. Based on distribution channels, the market has been segmented into supermarkets/hypermarkets, convenience/grocery stores, specialty stores, and other distribution channels. Moreover, the study analyzes the regions, such as South Africa, Egypt, and the Rest of Africa. 

The report offers market size and forecasts in value (USD million) for the above segments.

Type
Milk
Yogurt
Other Types
Category
Unflavored Drinks
Flavored Drinks
Distribution Channel
Supermarket/Hypermarkets
Convenience/Grocery Stores
Specialist Stores
Other Distribution Channels
Geography
South Africa
Egypt
Others
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Africa Dairy Based Beverages Market Size Summary

The African dairy-based beverages market is experiencing a steady growth trajectory, driven by increasing consumer demand for convenient and nutritious on-the-go snack options. The market is characterized by a growing preference for health and wellness-oriented products, such as low-fat, lactose-free, and calcium-rich dairy beverages. Probiotic drinks, known for their digestive and immune system benefits, are gaining popularity, with drinkable yogurts, including flavored and low-fat Greek variants, contributing significantly to market expansion. The trend towards functional beverages, enriched with omega-3, fibers, and other bioactive compounds, is further propelling market growth, particularly among health-conscious consumers. The urban population's shift from carbonated drinks to fortified flavored milk underscores the rising demand for healthier drink alternatives.

The market landscape is consolidated, with major players like Clover Industries Limited, Danone, Lactalis, and Nestle dominating the scene. These companies are focusing on product innovation, expansion, and strategic mergers and acquisitions to cater to evolving consumer preferences. The introduction of new flavors and healthier ingredients in drinkable yogurts, along with technological advancements in dairy processing, are key factors driving profitability and market growth. The increasing prevalence of undernourishment in the region further boosts milk consumption, with milk-based shakes and yogurts emerging as significant segments. The commercialization of sporting events and the growing retail sector also present opportunities for the expansion of functional drinks in Africa.

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Africa Dairy Based Beverages Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 Type

      1. 2.1.1 Milk

      2. 2.1.2 Yogurt

      3. 2.1.3 Other Types

    2. 2.2 Category

      1. 2.2.1 Unflavored Drinks

      2. 2.2.2 Flavored Drinks

    3. 2.3 Distribution Channel

      1. 2.3.1 Supermarket/Hypermarkets

      2. 2.3.2 Convenience/Grocery Stores

      3. 2.3.3 Specialist Stores

      4. 2.3.4 Other Distribution Channels

    4. 2.4 Geography

      1. 2.4.1 South Africa

      2. 2.4.2 Egypt

      3. 2.4.3 Others

Africa Dairy Based Beverages Market Size FAQs

The Africa Dairy Based Beverages Market is projected to register a CAGR of 3.60% during the forecast period (2024-2029)

Nestle SA, First Choice Dairy, Danone S.A., Clover S.A. (Pty) Ltd. and Groupe Lactalis are the major companies operating in the Africa Dairy Based Beverages Market.

Africa Dairy Based Beverages Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)