Market Trends of Animal Pregnancy Test Kit Industry
This section covers the major market trends shaping the Animal Pregnancy Test Kit Market according to our research experts:
Enzymes-Linked Immunoassay Based Animal Pregnancy Test Kit is Expected to Show Lucrative Growth Over the Forecast Period
Enzyme-linked immunosorbent assay (ELISA) is used to detect antibodies in the blood and urine. Pregnancy tests are sandwich ELISA that uses capillary action to automate the detection of pregnancy hormones, such as chorionic gonadotropin and pregnancy-associated glycoprotein (PAG) in urine and serum, with a high degree of sensitivity.
The presence of PAG in the maternal serum of cows may serve as an indicator of pregnancy from day 28 after artificial insemination. Hence, pregnancy could reliably be diagnosed from day 28 onwards in serum and day 150 onwards in milk.
There are several advantages that ELISA offers, such as its relative simplicity, ease of detection by shining light through the liquid to measure optical density, and the lack of the need for radioisotopes. As a result, the test is extremely reliable, accurate, and sensitive. This is supported by a study conducted by the Nepal Agriculture Research Council in December 2020, which examined that the ELISA kit's performance accuracy is 80% with a high sensitivity of 91%.
Thus, the above-mentioned factors are expected to contribute to the segment's growth over the forecast period.
North America Dominates the Market and Expected to do Same Over the Forecast Period
Geographically, North America is the most lucrative market expected to hold the maximum market share in animal pregnancy test kits. Due to certain factors, such as the rising adoption of pets, an increase in the rate of artificial insemination, and growing awareness among livestock owners, the regional market is likely to grow significantly.
For instance, according to the Society of Prevention of Cruelty to Animals published in May 2021, the United States reported a higher adoption rate of pets. 90% of households own dogs, and 85% own cats. To increase the population of pets, the livestock owner focused on increasing the breeding rate. Thus, checking the success of breeding increases the demand for animal pregnancy test kits. According to the American Veterinary Medical Association, in September 2021, more than 90% of veterinary hospitals in the United States offered insemination services. As the rate of insemination increases, the sales of animal pregnancy test kits are expected to rise over the forecasted period.
Additionally, the increasing collaboration and mergers and acquisitions between the companies are expected to contribute to the market's growth. For instance, in August 2020, Elanco Animal Health Inc. acquired Bayer's Animal Healthcare unit to expand its animal healthcare portfolio.
Thus, the above-mentioned factors are likely to boost regional growth over the forecast period.