How big is the ASEAN OOH And DOOH Market?

The ASEAN OOH And DOOH Market size is expected to reach USD 1.72 billion in 2024 and grow at a CAGR of 5.90% to reach USD 2.29 billion by 2029. Read More

What is the current ASEAN OOH And DOOH Market size?

In 2024, the ASEAN OOH And DOOH Market size is expected to reach USD 1.72 billion. Read More

Who are the key players in ASEAN OOH And DOOH Market?

JCDecaux SE, Vistar Media, Moove Media Pte Ltd, EYE Indonesia and Mooving Walls are the major companies operating in the ASEAN OOH And DOOH Market. Read More

What years does this ASEAN OOH And DOOH Market cover, and what was the market size in 2023?

In 2023, the ASEAN OOH And DOOH Market size was estimated at USD 1.62 billion. The report covers the ASEAN OOH And DOOH Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the ASEAN OOH And DOOH Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. Read More

ASEAN OOH And DOOH Market Size & Share Analysis - Industry Research Report

ASEAN OOH and DOOH Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

ASEAN OOH and DOOH Market Report is Segmented by Type (Static (Traditional) OOH and Digital OOH (LED Screens) (Programmatic OOH and Other Digital OOH Types)), Application (Billboards, Transportation (Transit) (Airports and Other Transportation Applications (Buses, Etc. )), Street Furniture, and Other Place-Based Media), End-User Industry (Automotive, Retail and Consumer Goods, Healthcare, BFSI, and Other End-User Industries), and Country (Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

ASEAN OOH and DOOH Industry Overview

The ASEAN out-of-home (OOH) and digital-out-of-home (DOOH) market is highly fragmented. The market includes major outdoor advertising and media firms operating across multiple markets alongside smaller local companies that focus on a limited number of structures within one or a few local markets. Some of the key players in the market include JCDecaux Group, Clear Channel Outdoor Holdings Inc., BroadSign International LLC, and Outfront Media Inc.

April 2024: Plan B Media, an out-of-home (OOH) media service provider, and Vistar Media, specializing in OOH tech solutions, joined forces. Their collaboration aims to introduce streamlined programmatic solutions to the digital out-of-home (DOOH) advertising market in Thailand and Singapore.

April 2024: EYE Indonesia, an out-of-home (OOH) advertising solutions provider, revealed its adoption of the Broadsign Platform. This strategic move aims to enhance its offerings for media buyers in the region. With the integration of the Broadsign Platform, EYE Indonesia now empowers its buyers with advanced features like share of voice, impression-based purchasing, and seamless programmatic transactions.