Asia Pacific Automotive Infotainment Systems Market Size (2024 - 2029)

The Asia Pacific automotive infotainment systems market is poised for significant growth, driven by the increasing demand for comfort, convenience, and safety features. The expansion of smartphone penetration and high-speed internet access has enhanced connectivity, boosting the demand for advanced infotainment systems, particularly in mid and small car segments. The luxury car segment is also witnessing a rise in the adoption of these systems. In the competitive shared mobility sector, the integration of infotainment systems is becoming essential to meet customer expectations for convenience and entertainment. Despite challenges such as driver distraction-related accidents, automakers are aggressively deploying advanced systems in new models, facilitated by the availability of open-source platforms and collaborations with tech companies. The demand for rear seat infotainment systems is expected to rise, especially in mobility service vehicles, further contributing to the market's expansion.

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Market Size of Asia Pacific Automotive Infotainment Systems Industry

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Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 14.00 %
Market Concentration Low

Major Players

Asia Pacific Automotive Infotainment Systems Market Major Players

*Disclaimer: Major Players sorted in no particular order

APAC Automotive Infotainment Systems Market Analysis

The automotive infotainment systems market is expected to exhibit a CAGR of over 14% during the forecast period 2020-2025.

  • The major factors driving the growth of the market are the increasing demand for comfort, convenience and safety. The ADAS market is expected to grow at a CAGR of 16.22% and this growth will subsequently drive the growth in Automotive Infotainment Market.
  • Smartphone penetration and flawless supply of high-speed internet has increased the connectivity and boosted the demand for infotainment systems. OEMs have started entering mid and small car segments with advanced infotainment system.
  • Growth in adoption rate of infotainment systems in luxury car segment is also seen in the automotive industry. In fiercely competitive shared mobility market, players are getting infotainment systems installed in the vehicles to cater to the customer's need of convenience and entertainment. However, the rise in the number of accidents due to drivers' distraction, may hinder the growth of the market.
  • Automakers are strongly competing to deploy advanced infotainment system for their upcoming vehicle models, during the forecast period. Easy availability of open source platforms for software integration with cost friendly hardware has allowed major OEMs to collaborate with non-automotive tech companies. For instance, In September 2018, Mitsubishi Motors Corporation, Nissan Motor Co. Ltd, and Groupe Renault, decided to adopt Google Inc.'s Android operating system (OS) for their next-generation infotainment systems from 2021. Additionally, in 2018, Toyota Motor Corporation has started adding software applications such as Line to its T-Connect infotainment system for new Crown model to provide enhanced infotainment experience.
  • Asia-Pacific is likely to see an increase in the demand for the rear seat infotainment system, majorly from mobility service vehicles, during the forecast period.

APAC Automotive Infotainment Systems Industry Segmentation

The Asia Pacific Automotive Infotainment System covers all the latest trends and technological developments in the Automotive Infotainment System, demand of the installation type, products type, vehicle type, countries and market share of major automotive infotainment system manufacturers across the Asia Pacific region.

B
In-Dash Infotainment
Rear Seat Infotainment
Products
Audio Only
Display Only
Embedded
Others
Vehicle Type
Passenger Cars
Commercial Vehicles
By Sales Channel
OEM
Aftermarket
By Country
China
India
Japan
South Korea
Rest of Asia-Pacific
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Asia Pacific Automotive Infotainment Systems Market Size Summary

The Asia Pacific automotive infotainment systems market is poised for significant growth, driven by increasing consumer demand for enhanced comfort, convenience, and safety features in vehicles. The integration of advanced driver assistance systems (ADAS) is expected to further propel the market, as these systems often come bundled with sophisticated infotainment solutions. The proliferation of smartphones and high-speed internet connectivity has also played a crucial role in boosting the demand for infotainment systems, with original equipment manufacturers (OEMs) expanding their offerings to include advanced systems in mid and small car segments. The luxury car segment has seen a notable increase in the adoption of these systems, as automakers strive to meet the evolving expectations of consumers for in-car entertainment and connectivity. However, concerns regarding driver distraction and safety may pose challenges to market growth.

In the Asia Pacific region, particularly in China, the demand for rear-seat infotainment systems is on the rise, driven by the competitive taxi industry and the growing trend of autonomous vehicles. The market is characterized by a shift from basic audio systems to more sophisticated touchscreen infotainment systems that offer features like navigation, Apple CarPlay, and Android Auto. Despite recent challenges such as the decline in passenger car sales and the impact of the COVID-19 pandemic, the commercial vehicle segment continues to see growth, supporting the demand for infotainment systems. The market is fragmented, with key players like Panasonic Corporation, Denso Ten, and Blaupunkt leading the charge. Collaborations between automotive manufacturers and tech companies, such as the partnership between BAIC Yinxiang Automobile Co. Ltd and ADAYO, are expected to drive innovation and platform development in the region, further enhancing the market landscape.

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Asia Pacific Automotive Infotainment Systems Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 B

      1. 2.1.1 In-Dash Infotainment

      2. 2.1.2 Rear Seat Infotainment

    2. 2.2 Products

      1. 2.2.1 Audio Only

      2. 2.2.2 Display Only

      3. 2.2.3 Embedded

      4. 2.2.4 Others

    3. 2.3 Vehicle Type

      1. 2.3.1 Passenger Cars

      2. 2.3.2 Commercial Vehicles

    4. 2.4 By Sales Channel

      1. 2.4.1 OEM

      2. 2.4.2 Aftermarket

    5. 2.5 By Country

      1. 2.5.1 China

      2. 2.5.2 India

      3. 2.5.3 Japan

      4. 2.5.4 South Korea

      5. 2.5.5 Rest of Asia-Pacific

    6. 2.6

Asia Pacific Automotive Infotainment Systems Market Size FAQs

The Asia Pacific Automotive Infotainment Systems Market is projected to register a CAGR of greater than 14% during the forecast period (2024-2029)

Panasonic Corporation, Continental AG, Harman International Inc., Robert Bosch GmbH and Aisin AW Co. Limited are the major companies operating in the Asia Pacific Automotive Infotainment Systems Market.

Asia Pacific Automotive Infotainment Systems Report Snapshots

Asia Pacific Automotive Infotainment Systems Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)