Market Trends of Asia Pacific Canned Seafood Industry
This section covers the major market trends shaping the APAC Canned Seafood Market according to our research experts:
Tuna Dominates the Market of Canned Seafood in the Region
Tuna is a delicacy among the Asian people due to its appealing taste and ability to blend well with multiple flavors. The canned tuna products invading the Asian market presently are flaunting unique flavors apart from the conventional ones that have a high demand. The canned tuna market in the region is mature and has been declining to an extent in recent years due to the consumers swaying towards other seafood, particularly shellfish. The manufacturers in the Asian countries have, therefore, been innovating their products in terms of base ingredients that can appeal to the consumers' palate. However, in Australia, the consumption of tuna turns out to more than the combined of all other fish types.
Australia is a Potential Market for Canned Seafood in the Region
Australia is full of fresh seafood, and yet canned and frozen fish remain the most frequently purchased seafood products by more than half of all Australians. As per the consumer data, commissioned by the non-profit Marine Stewardship Council, the largest global analysis of attitudes to seafood consumption, in 2016, 75% of Australians were revealed to consider sustainably sourced seafood a top priority, while more than 50% were willing to pay more for seafood that was certified sustainable. The international MSC is best known for its blue eco-label, displayed on products that are fully traceable and originate from independently certified wild-catch fisheries. In Australia, the majority of people purchased fish and seafood products in supermarkets, with Coles the most popular destination, followed by Woolworths, ALDI, and IGA as the latter three sell MSC-certified frozen and canned seafood.
