Market Size of Asia-Pacific Drinkable Yogurt Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 2.20 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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APAC Drinkable Yogurt Market Analysis
The Asia-Pacific drinkable yogurt market is forecasted to grow at a CAGR of 2.2% during the forecast period (2020-2025).
- The market for drinkable yogurt is mainly driven by the increasing demand for probiotic foods and healthier snacking products among health-conscious consumers, including both adults and children. Moreover, the demand for more protein, improved nutrition, and convenience are some other factors driving the demand for drinkable yogurt.
- In addition, the growing trend of convenience among consumers, owing to their busy lifestyle and preference for various flavors, enabled manufacturers to develop products with various flavors and convenient packaging. For instance, in 2018, Yili, a Chinese dairy company, launched its first ambient drinking yogurt with large fruit and cereal pieces using Tetra Pak technology. The product comes in Tetra Top 200 ml with large re-sealable screw caps.
- Furthermore, recent launches of formulated functional products with new flavors have further fueled the global market, such as drinkable yogurt fortified with omega 3, collagen, aloe vera, plant sterols, and soy isoflavones.
APAC Drinkable Yogurt Industry Segmentation
The drinkable yogurt market in Asia-Pacific has been segmented by category into dairy-based and non-dairy based; by type into plain and flavored yogurt; and by distribution into hypermarket/supermarket, convenience stores, specialty stores, online channel and others. Also, the study provides an analysis of the drinkable yogurt market in the emerging and established markets across Asia-Pacific, including China, Japan, India, Australia, and Rest of Asia-Pacific.
| By Category | |
| Dairy-based yogurt | |
| Non-dairy based yogurt |
| By Type | |
| Plain yogurt | |
| Flavored yogurt |
| By Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience Stores | |
| Specialty Stores | |
| Online Retailers | |
| Others |
| By Country | |
| China | |
| Japan | |
| Australia | |
| India | |
| Rest of Asia Pacific |
Asia-Pacific Drinkable Yogurt Market Size Summary
The Asia-Pacific drinkable yogurt market is experiencing growth driven by the rising demand for probiotic foods and healthier snacking options among health-conscious consumers, including both adults and children. The market is characterized by a growing preference for products that offer more protein, improved nutrition, and convenience, aligning with the busy lifestyles of consumers. Manufacturers are responding to this demand by developing drinkable yogurts with various flavors and convenient packaging solutions, such as the ambient drinking yogurt launched by Yili in 2018. The introduction of formulated functional products, such as those fortified with omega 3, collagen, and other beneficial ingredients, has further stimulated market expansion. The high prevalence of digestive disorders has also contributed to the popularity of drinkable yogurt as a preferred probiotic food, with a significant share of the probiotics market value attributed to yogurt sales.
China plays a pivotal role in driving the Asia-Pacific drinkable yogurt market, with a substantial portion of the region's sales revenue stemming from dairy-based probiotic foods and beverages. The country's large population of lactose-intolerant individuals has led to a preference for dairy-free yogurt alternatives, which are easily digestible due to their fermented nature. The market is highly competitive and fragmented, with numerous regional and domestic players engaging in mergers, expansions, acquisitions, and partnerships to enhance their market presence. Key players such as Epigamia, Chobani, LLC, and Nestlé are actively involved in new product development to cater to the evolving consumer preferences in the region.
Asia-Pacific Drinkable Yogurt Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.2 Market Restraints
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1.3 Porter's Five Forces Analysis
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1.3.1 Threat of New Entrants
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1.3.2 Bargaining Power of Buyers/Consumers
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1.3.3 Bargaining Power of Suppliers
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 By Category
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2.1.1 Dairy-based yogurt
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2.1.2 Non-dairy based yogurt
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2.2 By Type
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2.2.1 Plain yogurt
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2.2.2 Flavored yogurt
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2.3 By Distribution Channel
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2.3.1 Supermarkets/Hypermarkets
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2.3.2 Convenience Stores
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2.3.3 Specialty Stores
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2.3.4 Online Retailers
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2.3.5 Others
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2.4 By Country
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2.4.1 China
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2.4.2 Japan
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2.4.3 Australia
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2.4.4 India
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2.4.5 Rest of Asia Pacific
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Asia-Pacific Drinkable Yogurt Market Size FAQs
What is the current Asia-Pacific Drinkable Yogurt Market size?
The Asia-Pacific Drinkable Yogurt Market is projected to register a CAGR of 2.20% during the forecast period (2024-2029)
Who are the key players in Asia-Pacific Drinkable Yogurt Market?
Epigamia, Chobani, LLC, Nestlé, Bright Dairy & Food Co., Ltd. and Yili.Com Inc. are the major companies operating in the Asia-Pacific Drinkable Yogurt Market.
