Market Trends of Asia-Pacific Food Coating Ingredients Industry
This section covers the major market trends shaping the APAC Food Coating Ingredients Market according to our research experts:
Growing Demand for Convenience Foods
The shift in eating habit of consumers along with changing taste preference and limited availability of time owing to busy lifestyle is making consumers depend on ready to eat food products or foodservice outlets fuels the growth of this market. The increased demand for processed food in emerging regions is expected to be the key trend in the near future for food coating ingredients market. The rising popularity of outlets namely KFC and McDonald's, increasing per capita income and consumer's willingness to spend in developing economies is likely to experience growing demand for food coating ingredient market in the future. Furthermore, the growing research and development for the production of plant-based coating ingredients with increased shelf-life create an opportunity for the new entrants in the food coating ingredients market.
Increased Utilization in Confectionery
The consumption of confectioneries, such as wafer bars, fondant, pastries, and candies, has been increased significantly in recent years owing to the demand arising from children, especially chocolate coated products. These coatings also extend the shelf-life of the product. Also, the process of enrobing was slow and involved manually dipping; however, with increased demand for these products has opened room for many technologically advanced techniques such as electrostatic coating, therefore, enhancing the production rate and meeting the demand of the consumers. Additionally, the increase in the total store has boosted the growth of the confectionery market. India and China specifically are the fastest-growing region due to the robust demand for confectionery industries.
