Asia Pacific Functional Water Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 5.36 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Asia Pacific Functional Water Market Analysis
Asia-Pacific functional water market is projected to grow at a CAGR of 5.36% during the forecast period (2020-2025).
- Consumer preference for healthy hydration has been a crucial factor that is driving the growth of the Asia-Pacific market. The rising health consciousness among consumers has led to the demand for functional beverages.
- Further, owing to the large shelf space and availability of diversified product ranges across brands in one place, hypermarket/ supermarket remained the most preferred point of sale for functional beverages, contributing to the overall sales of the market.
- Regional players dominate the market share with every country having its own dominant brands.
Asia Pacific Functional Water Market Trends
This section covers the major market trends shaping the APAC Functional Water Market according to our research experts:
The Growing Demand for Healthy Hydration
The progressive inclination of Asian consumers toward health-oriented products has catered to the functional water industry. The convenience factor together with healthy nutrients entices a more consumer base. The continuous demand for electrolytes, protein, and vitamin-enriched drinks is witnessed in the region especially by baby boomers and the millennial population to keep their body fit and active after hectic work schedules, gym, and other activities. In addition, manufacturers retailing their products at competitive prices further inclines consumers towards healthy hydration, nonetheless, the premium water ranges are also witnessing an upsurge in the market led by the rising income group in the region.
Supermarket/Hypermarket Drives the Market
Supermarkets/Hypermarkets are considered to be one of the most convenient mediums of shopping across the world. Gaining their popularity from the West, their number has staggeringly increased in the Asia Pacific region, where the countries are rapidly developing and adopting urbanization policies.
The transforming lifestyles of the people and the increase in the buying power of the consumers in countries like China, India, are posing good opportunities for the establishment of supermarkets that attract the consumers due to the associated convenience of getting vivid products under one roof. Thus, the flourishing distribution channel of supermarkets/hypermarkets is likely to promote the sales of the different functional water products in the region, driving the market in the near future.
Asia Pacific Functional Water Industry Overview
The global players such as The Coca Cola Company and Danone SA dominates the market studied with their regional brands. Product innovation is the most adopted strategy by the leading players of the market with an aim to enter the functional water segment. In October 2017, PepsiCo Inc. launched vitamin-fortified water, Aquafina Vitamin Splash, making it the first vitamin-fortified water in India.
Asia Pacific Functional Water Market Leaders
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PepsiCo, Inc.
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Veda Beverages Private LimitedVeda Beverages Private Limited
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Danone SA
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Nestle SA
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The Coca-Cola Company
*Disclaimer: Major Players sorted in no particular order
Asia Pacific Functional Water Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Deliverables & Study Assumptions
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 By Product Type
- 5.1.1 Vitamin
- 5.1.2 Protein
- 5.1.3 Others
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5.2 By Distribution Channel
- 5.2.1 Supermarket/Hypermarket
- 5.2.2 Specialty Stores
- 5.2.3 Online Stores
- 5.2.4 Others
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5.3 By Geography
- 5.3.1 China
- 5.3.2 Japan
- 5.3.3 Australia
- 5.3.4 India
- 5.3.5 Rest of Asia-Pacific
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Position Analysis
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6.3 Company Profiles
- 6.3.1 The Coca-Cola Company
- 6.3.2 Nestle SA
- 6.3.3 Danone SA
- 6.3.4 Veda Beverages Private Limited
- 6.3.5 Malaki
- 6.3.6 Suntory Beverage & Food Limited
- 6.3.7 BODIEZ
- 6.3.8 PepsiCo, Inc.
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject To AvailablityAsia Pacific Functional Water Industry Segmentation
Asia-Pacific functional water market is segmented by product type, distribution channel, and geography. On the basis of product type, the market studied is segmented into protein water, vitamin water, and others. By distribution channel, the market is segmented into supermarket/ hypermarket, specialty stores, online stores, and others.
| By Product Type | Vitamin |
| Protein | |
| Others | |
| By Distribution Channel | Supermarket/Hypermarket |
| Specialty Stores | |
| Online Stores | |
| Others | |
| By Geography | China |
| Japan | |
| Australia | |
| India | |
| Rest of Asia-Pacific |
Asia Pacific Functional Water Market Research FAQs
What is the current Asia-Pacific Functional Water Market size?
The Asia-Pacific Functional Water Market is projected to register a CAGR of 5.36% during the forecast period (2024-2029)
Who are the key players in Asia-Pacific Functional Water Market?
PepsiCo, Inc., Veda Beverages Private LimitedVeda Beverages Private Limited, Danone SA, Nestle SA and The Coca-Cola Company are the major companies operating in the Asia-Pacific Functional Water Market.
What years does this Asia-Pacific Functional Water Market cover?
The report covers the Asia-Pacific Functional Water Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Asia-Pacific Functional Water Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
APAC Vitamin Water Industry Report
Statistics for the 2024 APAC Vitamin Water market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. APAC Vitamin Water analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
