APAC Perms & Relaxants Industry Overview
The Asia-Pacific Perms and Relaxants Market is fragmented with the presence of both global and domestic players. A significant population of the region is convinced that their hair care products are actually harmful to the body, and therefore, should be substituted with completely natural/organic products.
This provides considerable opportunity for R&D to mandatorily include natural ingredients in products designed to fix the new age hair problems which are increasing in frequency across the region due to the excessive use of chemical-based products. Moreover, global players that had an upper hand in the market previously, are facing tough competition because of the new product launches by the private-label brands from domestic players, that are focused on the current needs of the locals.
APAC Perms & Relaxants Market Leaders
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L'oreal S.A
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Coty Inc.
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Henkel AG & Co. KGaA
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Kao Corporation
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Shiseido Co., Ltd
- *Disclaimer: Major Players sorted in no particular order
