Market Trends of Asia Pacific Photography Service Industry
Impact of Social Media Users in Asia Pacific
The world relies on Social Media now more than ever. There are so many opportunities for photographers to broadcast their work. The visual realm of the online world is ideal for showcasing images and having complete control over publishing images. Chinese citizens displayed a strong online presence, with approximately 983.3 million active social media users in 2022. Other Asia-Pacific countries and regions appeared behind China regarding their social media activity. India and Indonesia are the second and third-ranking countries for social media. Facebook reigns worldwide and in Asia-Pacific as the most-used social media site, displaying increased daily active users.
Interestingly, almost half of the most popular social media platforms globally were Asian social networks. The impact of social media is huge due to sharing photos online and making videos for creating content on youtube. It also includes a major impact on the photography service industry.
China is Leading Revenue generating in Digital Camera Market
The Digital Cameras Market includes digital photo cameras. Excluded are special cameras for professional and semi-professional use (e.g., underwater and aerial cameras and drones). Some of the biggest brands in this segment are Canon, Nikon, Pentax, Olympus, and Sony. The Consumer Electronics market only includes retail sales. The Chinese digital camera market generated top revenue, making it the strongest market in the Asian-Pacific region. India and Japan generated the second and third-highest revenue in the region. Hong Kong, Singapore, and New Zealand created the smallest revenue in the region. Digital Cameras support sales of high-end products, including DSLR cameras. Besides, such gadgets are further rising due to improving internet infrastructure in Asian countries. Youth hold a significant share of the total population in APAC, which can be directly proportional to the adoption of technologically advanced and innovative devices.
