APAC Swimwear Industry Overview
The market is fragmented, with the presence of numerous local and international players offering a wide range of swimwear for men and women. A few of the competitive strategies adopted by the manufacturers in the market include product innovations with new collections and expanding the geographical presence. In January 2022, Bay B company launched its kids' premium swimwear apparel and other swimwear products, including aqua shoes and bucket flap caps. The products were introduced in South Korea and are available in specialty stores and online platforms. Major players in the market include Strauss Sport, Adidas AG, PUMA SE, Nike Inc., and Speedo International.
APAC Swimwear Market Leaders
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Adidas AG
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Nike Inc
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PUMA SE
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Speedo International
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Strauss Sport
- *Disclaimer: Major Players sorted in no particular order