APAC Wireless Audio Industry Overview
The Asia-Pacific wireless audio market is highly fragmented, and low entry cost in terms of capital is increasing the number of new entrants in the market. Some of the major players in the market are Sony, Samsung Electronics, Xiaomi, Bose Corporation, and Apple. Some of the recent developments in the market are:
- In May 2020 - Xiaomi announced its first true wireless earbuds, the Mi TWS Earphones 2 in India. The Mi True Wireless Earphones 2 have a semi-in-ear design to offer a comfortable fit and offers up to 14 hours of battery life with the charging case and up to 4 hours worth of listening on a single charge.
- In Feb 2020 - Xiaomi Mi launched Outdoor Bluetooth Speaker. Mi Outdoor Bluetooth Speaker is quite light and compact, making it easy to carry anywhere and everywhere. It is compatible with both Android and iOS devices and connects via Bluetooth 5.0. The speaker has a frequency response of 20 to 20KHz. The 2,000mAh battery present in the speaker will give 20 hours of music playback.
APAC Wireless Audio Market Leaders
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Apple Inc.
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Samsung Electronics Co., Ltd.
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Sony Corporation
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Harman International Industries Incorporated (JBL)
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Xiaomi Corp
- *Disclaimer: Major Players sorted in no particular order