Augmented Reality & Mixed Reality Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Augmented Reality & Mixed Reality Industry Overview

The Augmented Reality & Mixed Reality Market is highly fragmented due to the presence of both global players and small and medium-sized enterprises. The major players in the market are Google LLC (Alphabet Inc.), Seiko Epson Corporation, Vuzix Corporation, Realwear Inc., and Dynabook Americas Inc. (Sharp corporation), among others. Players in the market are adopting strategies such as partnerships, mergers, innovations, and acquisitions to enhance their product offerings and gain sustainable competitive advantage.

• In November 2022: Vuzix Corporation, one of the leading suppliers of Smart Glasses and Augmented Reality (AR) technology and products, announced Vuzix M400C smart glasses are now available for customer orders in the US, Canada, UK, EU, and Japan. Vuzix M400C smart glasses use the same proven form factor as the Company's flagship M400 smart glasses and come equipped with an autofocus HD camera capable of streaming 1080p video at 60 fps, crisp OLED display noise-canceling microphone, voice control, speaker, buttons, and touchpad, all built to IP67 standards.