Australia Gluten-Free Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Australia Gluten Free Food Industry Statistics the Market is Segmented by Product Type (Bakery Products, Pizza and Pasta, Cereals and Snack Foods, Meat and Meat Products, Beverages, and Other Product Types) and Distribution Channel (Supermarkets/Hypermarkets, Convenience/Grocery Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels).

Australia Gluten Free Foods & Beverages Market Size

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Australia Gluten-free Foods and Beverages Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 7.82 %
Market Concentration Low

Major Players

Australia Gluten-free Foods and Beverages Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Australia Gluten Free Foods & Beverages Market Analysis

The Australian gluten-free foods and beverages market is projected to register a CAGR of 7.82% during the forecast period.

Australia is one of the gluten-free friendly countries, and the market for gluten-free foods and beverages has rapidly changed, with a rise in the current trends toward high consumption of gluten-free foods and beverages. The rising gluten intolerance among consumers is also supporting the demand for gluten-free foods and beverages. For instance, as per Coeliac Australia, approximately 1 in 70 Australians is affected by celiac disease on average. People with celiac disease are sensitive to gluten and consume gluten-free foods and beverages, thus supporting the demand for gluten-free products.

Companies in the food industry are targeting consumers with gluten intolerance and celiac disease, boosting the demand for healthier alternatives in the market. Consumers with gluten intolerances and other consumers are shifting toward such products. However, the use of unhealthy ingredients, such as sugar, sodium, and fat, may restrict the market's growth.

Australia Gluten Free Foods & Beverages Market Trends

Rising Celiac Disease and Gluten Intolerance to Support Gluten-free Product Consumption

The number of consumers with celiac disease and gluten intolerance is rising in Australia. As per the National Health and Medical Research Council, about 11% of Australian adults consume a gluten-free diet, and less than 0.5% have celiac disease. Celiac disease affects around 1 in 70 people in Australia. It is incurable, and people need to follow a gluten-free diet all their lives, thus creating opportunities for companies to produce gluten-free foods and beverages.

The increasing recognition of severe intolerances and allergies and the rising perception that a gluten-free diet is healthy are making gluten-free foods and beverages mainstream instead of specialty foods. With the rising popularity of clean labeling and an increase in the supply of high-quality gluten-free products, manufacturers are taking advantage of the market's huge potential, thus supporting the gluten-free foods and beverages market.

Gluten-free Foods and Beverages Market: Population Affected by Celiac Disease, Australia, 2018-2021

Bakery Segment Dominating the Gluten-free Market

The gluten-free bakery segment continues to dominate the Australian gluten-free foods and beverages market, with the nation witnessing an increasing demand for gluten-free crackers, biscuits, and bread. With rising awareness regarding gluten intolerances and allergies, consumers are adopting gluten-free bakery products, as they are seen as healthy.

Gluten-free bakery products such as bread, sauces, and pasta are available nationwide in supermarkets/hypermarkets and restaurants. Brands are launching nutritious gluten-free foods made organically with whole gluten-free grains such as lupin, chia, quinoa, teff, buckwheat, etc. There exists a lot of market potential for companies to produce gluten-free products with simple ingredients and nutritional benefits to support the rising consumer demand.

Gluten Free Foods and Beverages Market: Share (%) , By Product Type, Australia , 2022

Australia Gluten Free Foods & Beverages Industry Overview

The Australian gluten-free foods and beverages market is fragmented. The prominent market players are undertaking different marketing strategies like mergers and acquisitions, new product launches, expansions, etc., to achieve consolidation and optimize their offerings. Major market players include The Sanitarium Health and Wellbeing Company, Freedom Nutritional Products Limited, QuestNutrition, General Mills, and Kelloggs.

Australia Gluten Free Foods & Beverages Market Leaders

  1. The Sanitarium Health and Wellbeing Company

  2. General Mills, Inc.

  3. Kellogg Company

  4. QuestNutrition

  5. Unilever

*Disclaimer: Major Players sorted in no particular order

Australia Gluten-free Foods and Beverages Market Concentration
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Australia Gluten Free Foods & Beverages Market News

  • In May 2022, Good Food Partners (GFP) launched a range of low-gluten oat porridges in Australia. The company claims that the products are low in gluten, dairy-free, naturally sweet, and are packaged in fully kerbside recyclable portion-controlled sachets. The product range was launched due to the rising demand from consumers with varied levels of intolerance or those avoiding gluten.
  • In July 2021, Kellogg's Australia launched a new Coco Pops Gluten-Free cereal, which combines gluten-free grains of puffed rice with cocoa. The cereal is suitable for people with celiac disease and gluten sensitivity.

Australia Gluten Free Foods & Beverages Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Bakery Products
    • 5.1.2 Pizzas and Pastas
    • 5.1.3 Cereals and Snack Foods
    • 5.1.4 Meat and Meat Products
    • 5.1.5 Beverages
    • 5.1.6 Other Product Types
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convenience/Grocery Stores
    • 5.2.3 Specialty Stores
    • 5.2.4 Online Retail Stores
    • 5.2.5 Other Distribution Channels

6. COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 The Sanitarium Health and Wellbeing Company
    • 6.3.2 General Mills Inc.
    • 6.3.3 Kellogg Company
    • 6.3.4 QuestNutrition
    • 6.3.5 Bob's Red Mill Natural Foods
    • 6.3.6 Genius Foods Ltd
    • 6.3.7 Unilever
    • 6.3.8 Two Bays Brewing Co.
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

8. ABOUT US

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Australia Gluten Free Foods & Beverages Industry Segmentation

Gluten is a protein found in wheat, barley, rye, and triticale. Gluten-free food and beverage products exclude gluten.

The Australian gluten-free foods and beverages market is segmented by product type and distribution channel. By product type, the market is segmented into bakery products, pizzas and pasta, cereals and snack food, meat and meat products, beverages, and other product types. By distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, specialty stores, online retail stores, and other distribution channels. The report offers market size and forecasts for the Australian gluten-free foods and beverages market in value (USD million) for all the above segments.

By Product Type Bakery Products
Pizzas and Pastas
Cereals and Snack Foods
Meat and Meat Products
Beverages
Other Product Types
By Distribution Channel Supermarkets/Hypermarkets
Convenience/Grocery Stores
Specialty Stores
Online Retail Stores
Other Distribution Channels
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Australia Gluten Free Foods & Beverages Market Research FAQs

The Australia Gluten-Free Foods & Beverages Market is projected to register a CAGR of 7.82% during the forecast period (2024-2029)

The Sanitarium Health and Wellbeing Company, General Mills, Inc., Kellogg Company, QuestNutrition and Unilever are the major companies operating in the Australia Gluten-Free Foods & Beverages Market.

The report covers the Australia Gluten-Free Foods & Beverages Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Australia Gluten-Free Foods & Beverages Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

The key trends driving the Australian Gluten-free Products Market are a) The development of tastier, more convenient, and readily available gluten-free alternatives is attracting a wider range of consumers b) Increased public awareness of celiac disease and gluten sensitivity is leading to a growing demand for gluten-free alternatives

Australia Gluten-Free Industry Report

The Australian gluten-free products market is experiencing significant growth, driven by increased health consciousness and rising celiac disease prevalence. This market encompasses a diverse range of gluten-free foods and beverages, including bakery products, pizzas, pastas, cereals, snack foods, meat products, and beverages. These products are widely adopted by those with gluten intolerance and health-savvy consumers alike. Market players are capitalizing on this trend through product innovation, expansion, and strategic marketing to meet growing consumer demand.

Available across supermarkets, hypermarkets, specialty stores, and an expanding online retail presence, gluten-free products are easily accessible to consumers across Western, Southern, Eastern, and Northern Central Australia. As health trends rise globally, gluten-free products are becoming integral to the Australian diet. The market is segmented by product type and distribution channel, ensuring a comprehensive market overview.

Industry reports indicate that the market growth is substantial, with a promising market forecast. Industry analysis reveals that market leaders are driving the market trends through strategic initiatives. The industry size and industry statistics support the positive industry outlook, highlighting the market value and growth rate.

The market segmentation and market data provide a detailed market review, offering insights into market predictions and market outlook. Research companies are actively involved in providing industry information and industry research, contributing to the comprehensive industry analysis. The market report and report example are available for those seeking detailed market analysis and market research.

For a thorough understanding of the market, the report pdf offers a complete industry overview and market forecast. The industry trends and industry sales are well-documented, providing a clear picture of the market's trajectory. The market segmentation further elucidates the diverse product offerings and distribution channels, ensuring a holistic market analysis.

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Australia Gluten-Free Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)