Australia Pet Food Market Size

The Australia Pet Food Market is projected to experience growth driven by trends in pet humanization and increased pet adoption. As one of the most pet-loving nations, Australia holds a significant portion of the Asia-Pacific pet food market. The market's expansion is particularly notable despite challenges such as droughts, wildfires, and the COVID-19 pandemic. Dogs dominate the market share due to their compatibility with the Australian lifestyle, while other pets like cats, fish, and birds are also contributing to the market's growth.

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Australia Pet Food Market Summary
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svg icon Study Period 2017 - 2029
svg icon Market Size (2024) USD 3.79 Billion
svg icon Market Size (2029) USD 4.57 Billion
svg icon Largest Share by Pets Dogs
svg icon CAGR (2024 - 2029) 3.81 %
svg icon Fastest Growing by Pets Dogs

Major Players

Australia Pet Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

Key Players

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Australia Pet Food Market Analysis

The Australia Pet Food Market size is estimated at USD 3.79 billion in 2024, and is expected to reach USD 4.57 billion by 2029, growing at a CAGR of 3.81% during the forecast period (2024-2029).

3.79 Billion

Market Size in 2024 (USD)

4.57 Billion

Market Size in 2029 (USD)

3.89 %

CAGR (2017-2023)

3.81 %

CAGR (2024-2029)

Largest Market by Product

74.46 %

value share, Food, 2022

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Pet owners prefer commercial dry and wet pet foods blended with functional ingredients to ensure optimal nutrition. This drives the share of food products.

Largest Market by Animal

43.39 %

value share, Dogs, 2022

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The higher population of dogs and the increased demand for dry pet food, dog treats, and veterinary diets in the country have primarily contributed to the growth of the segment.

Fastest-growing Market by Product

11.59 %

Projected CAGR, Pet Nutraceuticals/Supplements, 2023-2029

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The growing demand for vitamins and minerals, probiotics, and omega-3 fatty acids and rising awareness about preventive healthcare with nutraceuticals are increasing their usage.

Fastest-growing Market by Animal

4.37 %

Projected CAGR, Dogs, 2023-2029

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The increasing pet ownership rates of dogs compared to other pets resulted in strong consumer demand for commercial pet food products in the country, driving the market's growth.

Leading Market Player

7.86 %

market share, Mars Incorporated, 2022

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Mars, Incorporated is the market leader due to its effective marketing strategies, including partnerships and a large number of product innovations under multiple brands.

Dogs dominate the Australian pet food market due to their high population as pets in the country

  • Australia is one of the most pet-loving countries globally, where pet parents consider pets an integral part of their family, thereby increasing the pet humanization trend in the country. In 2022, Australia accounted for 12.2% of the pet food market in Asia-Pacific, making it the third-largest country in the region. Most of the pet parents in Australia belong to the younger population group. For instance, in 2021, 70% of pet owners were Gen Zs in Australia.
  • Even though Australia faced several problems, including drought, wildfires, and the COVID-19 pandemic in 2020, the pet food market in Australia grew by 17.2% between 2017 and 2021. This growth is associated with higher levels of pet humanization and increased pet adoption during the same period.
  • In Australia, dogs have the major share of the pet food market, accounting for USD 1.6 billion in 2022. The higher share of dogs was because of their higher population, which accounted for 22.2% of Australia's pet population in 2022. Dogs are compatible with the climate and also suit the outdoor lifestyle of pet parents in the country, which is estimated to make dogs the fastest-growing pet segment, with a CAGR of 4.4% during the forecast period.
  • Other animals and cats were major pets after dogs in 2022, where fish and birds were most adopted and found in the majority of households. They have a calming effect, stimulating the mental health of the entire house, thus making other pets the fastest-growing segment after dogs, with a CAGR of 3.3% during the forecast period.
  • Thus, pet humanization and increasing pet adoption are estimated to drive the pet food market in Australia, which is expected to register a CAGR of 3.8% during the forecast period.
Australia Pet Food Market

Australia Pet Food Industry Segmentation

Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Cats, Dogs are covered as segments by Pets. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel.

  • Australia is one of the most pet-loving countries globally, where pet parents consider pets an integral part of their family, thereby increasing the pet humanization trend in the country. In 2022, Australia accounted for 12.2% of the pet food market in Asia-Pacific, making it the third-largest country in the region. Most of the pet parents in Australia belong to the younger population group. For instance, in 2021, 70% of pet owners were Gen Zs in Australia.
  • Even though Australia faced several problems, including drought, wildfires, and the COVID-19 pandemic in 2020, the pet food market in Australia grew by 17.2% between 2017 and 2021. This growth is associated with higher levels of pet humanization and increased pet adoption during the same period.
  • In Australia, dogs have the major share of the pet food market, accounting for USD 1.6 billion in 2022. The higher share of dogs was because of their higher population, which accounted for 22.2% of Australia's pet population in 2022. Dogs are compatible with the climate and also suit the outdoor lifestyle of pet parents in the country, which is estimated to make dogs the fastest-growing pet segment, with a CAGR of 4.4% during the forecast period.
  • Other animals and cats were major pets after dogs in 2022, where fish and birds were most adopted and found in the majority of households. They have a calming effect, stimulating the mental health of the entire house, thus making other pets the fastest-growing segment after dogs, with a CAGR of 3.3% during the forecast period.
  • Thus, pet humanization and increasing pet adoption are estimated to drive the pet food market in Australia, which is expected to register a CAGR of 3.8% during the forecast period.
Pet Food Product
Food
By Sub Product
Dry Pet Food
By Sub Dry Pet Food
Kibbles
Other Dry Pet Food
Wet Pet Food
Pet Nutraceuticals/Supplements
By Sub Product
Milk Bioactives
Omega-3 Fatty Acids
Probiotics
Proteins and Peptides
Vitamins and Minerals
Other Nutraceuticals
Pet Treats
By Sub Product
Crunchy Treats
Dental Treats
Freeze-dried and Jerky Treats
Soft & Chewy Treats
Other Treats
Pet Veterinary Diets
By Sub Product
Diabetes
Digestive Sensitivity
Oral Care Diets
Renal
Urinary tract disease
Other Veterinary Diets
Pets
Cats
Dogs
Other Pets
Distribution Channel
Convenience Stores
Online Channel
Specialty Stores
Supermarkets/Hypermarkets
Other Channels
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Australia Pet Food Market Size Summary

The Australia Pet Food Market is experiencing a robust growth trajectory, driven by the deep-seated pet humanization trend and increasing pet adoption rates. As one of the most pet-loving nations, Australia sees pets as integral family members, which has significantly boosted the demand for pet food. The market is characterized by a strong preference for dogs, which dominate the pet food sector due to their compatibility with the Australian lifestyle and climate. However, cats and other pets are also gaining traction, with a notable rise in cat ownership attributed to urbanization and the need for companionship. The market's expansion is further supported by a shift in consumer purchasing behavior from traditional supermarkets to online platforms, reflecting the growing convenience and accessibility of pet food products.

The market landscape is fragmented, with major players like Colgate-Palmolive Company, EBOS Group Limited, Mars Incorporated, Nestle (Purina), and Real Pet Food Co. holding significant shares. These companies are actively innovating and expanding their product offerings to cater to the evolving preferences of pet owners. The increase in pet expenditure, driven by awareness of specialized pet nutrition and premium products, underscores the market's potential for continued growth. As pet parents increasingly prioritize quality and variety in pet food, the Australia Pet Food Market is poised for sustained expansion, with a focus on meeting the diverse needs of pets across the country.

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Australia Pet Food Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 1.1 Pet Food Product

      1. 1.1.1 Food

        1. 1.1.1.1 By Sub Product

          1. 1.1.1.1.1 Dry Pet Food

            1. 1.1.1.1.1.1 By Sub Dry Pet Food

              1. 1.1.1.1.1.1.1 Kibbles

              2. 1.1.1.1.1.1.2 Other Dry Pet Food

          2. 1.1.1.1.2 Wet Pet Food

      2. 1.1.2 Pet Nutraceuticals/Supplements

        1. 1.1.2.1 By Sub Product

          1. 1.1.2.1.1 Milk Bioactives

          2. 1.1.2.1.2 Omega-3 Fatty Acids

          3. 1.1.2.1.3 Probiotics

          4. 1.1.2.1.4 Proteins and Peptides

          5. 1.1.2.1.5 Vitamins and Minerals

          6. 1.1.2.1.6 Other Nutraceuticals

      3. 1.1.3 Pet Treats

        1. 1.1.3.1 By Sub Product

          1. 1.1.3.1.1 Crunchy Treats

          2. 1.1.3.1.2 Dental Treats

          3. 1.1.3.1.3 Freeze-dried and Jerky Treats

          4. 1.1.3.1.4 Soft & Chewy Treats

          5. 1.1.3.1.5 Other Treats

      4. 1.1.4 Pet Veterinary Diets

        1. 1.1.4.1 By Sub Product

          1. 1.1.4.1.1 Diabetes

          2. 1.1.4.1.2 Digestive Sensitivity

          3. 1.1.4.1.3 Oral Care Diets

          4. 1.1.4.1.4 Renal

          5. 1.1.4.1.5 Urinary tract disease

          6. 1.1.4.1.6 Other Veterinary Diets

    2. 1.2 Pets

      1. 1.2.1 Cats

      2. 1.2.2 Dogs

      3. 1.2.3 Other Pets

    3. 1.3 Distribution Channel

      1. 1.3.1 Convenience Stores

      2. 1.3.2 Online Channel

      3. 1.3.3 Specialty Stores

      4. 1.3.4 Supermarkets/Hypermarkets

      5. 1.3.5 Other Channels

Australia Pet Food Market Size FAQs

The Australia Pet Food Market size is expected to reach USD 3.79 billion in 2024 and grow at a CAGR of 3.81% to reach USD 4.57 billion by 2029.

In 2024, the Australia Pet Food Market size is expected to reach USD 3.79 billion.

Australia Pet Food Market Report Snapshots

Australia Pet Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029