Market Share of Australia Used Car Industry
The Australian used car market is fragmented, with a few key players in the market being Cars24, Carsguide Autotrader Media Solutions Pty Ltd, Gumtree AU Pty Limited, Cartopia Pty Ltd, Carsales.com Limited, and Toyota Certified Pre-Owned Vehicle. The majority of players in the Australian used car market engage in fierce competition by employing a variety of developments and strategies to capture market share and attract customers. For instance,
- In July 2023, carsforsale.com.au, an Australia-based online used car marketplace, announced an exclusive partnership with ReDriven, a highly influential player in the used car review sector. This groundbreaking alliance signals a significant advancement in the car retail industry, setting new standards in transparency, quality, and customer satisfaction.
- In May 2022, following an AUD 28 million (USD 20 million) seed investment in 2021, the digitally used automobile platform Carma announced the completion of a new AUD 75 million (USD 53.5 million) Series A fundraising round headed by General Catalyst Partners and Tiger Global. Carma, located in Sydney, will use the investment to expand its footprint along Australia's eastern seaboard by establishing offices in Melbourne and Brisbane, capitalizing on the existing demand for used cars in the country.
- The end-to-end digital used car platform provides pre-owned vehicles with integrated finance delivered directly to the customer's home, ensuring vehicle quality through an in-house examination and reconditioning procedure.
Australia Used Car Market Leaders
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Car24
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Carsguide Autotrader Media Solutions Pty Ltd.
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Gumtree AU Pty Limited
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Cartopia Pty Ltd
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Carsales.com Limited
*Disclaimer: Major Players sorted in no particular order
