How big is the Austria OOH And DOOH Market?

The Austria OOH And DOOH Market size is expected to reach USD 184.40 million in 2024 and grow at a CAGR of 6.42% to reach USD 251.75 million by 2029. Read More

What is the current Austria OOH And DOOH Market size?

In 2024, the Austria OOH And DOOH Market size is expected to reach USD 184.40 million. Read More

What years does this Austria OOH And DOOH Market cover, and what was the market size in 2023?

In 2023, the Austria OOH And DOOH Market size was estimated at USD 172.56 million. The report covers the Austria OOH And DOOH Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Austria OOH And DOOH Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. Read More

Austria OOH And DOOH Market Size & Share Analysis - Industry Research Report

Austria OOH and DOOH Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Austria OOH and DOOH Market Report is Segmented by Type [Static (traditional) OOH, Digital OOH ( Programmatic OOH and Others)], Application [billboards, Transportation (airports and Others (buses, Etc. ), Street Furniture And, Other Placed-Based Media] and End-User Industry (Automotive, Retail and Consumer Goods, Healthcare, BFSI, and Other End Users). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Austria OOH and DOOH Industry Overview

The Austrian OOH and DOOH market is semi-consolidated, with some of the major market vendors, such as Gewista Werbegesellschaft mbH, Crossvertise GmbH, etc., holding a significant share of the market. Market vendors are indulging in partnership, acquisition, and merger activities to expand their market share in the Austrian OOH and DOOH market. Major players in the market include Gewista Werbegesellschaft mbH, Crossvertise GmbH, Hivestack Technologies Inc., Gutenberg-Werbering Gesellschaft mbH, and trio-group.

April 2024: Schindler, a European elevator company, announced a collaboration with FRAMEN, a content-streaming platform. Their goal is to introduce DOOH advertising, blending digital signage with infotainment content, specifically targeting hotel elevators in the DACH region (comprising Germany, Austria, and Switzerland). As part of this initiative, the partnership has already rolled out 150 screens for DOOH advertising, accessible through the FRAMEN platform. These screens are strategically placed in three-star and four-star hotels. The initial launch concentrated on Austria's Alpine resort area, with screens installed in prominent hotels in Ischgl, Kitzbühel, Saalbach-Hinterglemm, Zell am See, Zillertal, Sölden, Lech, and St. Anton am Arlberg.