Market Trends of Automotive Center Stack Display Industry
This section covers the major market trends shaping the Automotive Centre Stack Display Market according to our research experts:
Safety and Cybersecurity Threats are Expected to Hamper the Market Growth
The increase in the demand for connected devices, due to the introduction of innovative technologies, the Internet of Things, and the development of smart cities, has resulted in the creation of a cyber environment that may support the operations of connected machines, including autonomous cars. The risks of inaccurate processing of data that may lead to the false display of parameters and being hacked are always associated with autonomous cars.
- For instance, in 2015, researchers, Charlie Miller and Chris Valasek, demonstrated that they were able to hack a Jeep Cherokee and control it remotely. The incident led to the recall of 1.4 million cars by Fiat Chrysler.
Additionally, in early 2017, the Chinese researchers exposed the vulnerabilities in Tesla Model X. They were able to take control of the vehicle's brakes remotely, open the trunk and doors, and take control of the radio. The researchers hacked the vehicle through Wi-Fi and cellular connections, using malware, which was sent to the car's web browser through a series of circuitous computer exploits.
Asia-Pacific to Register the Highest Growth Rate
Asia-Pacific is the biggest market for automotive artificial intelligence, and this factor is fueling the automotive center stack display market. In China, the number of OEMs deploying AI went up by 4% points, from 5% to 9%, during 2017-2018. This growth was fueled by open source platforms for AI technology by major technology companies. For instance, the internet giant, Baidu, developed an open source platform, Apollo, which witnessed partnerships from well over 130 companies.
India is an emerging economy, and global OEMs are setting up their manufacturing facilities in India. In 2019, Morris Garages and Kia Motors introduced their new vehicle models in India. The demand for automotive center stack displays is strong in India, due to the presence of global manufacturers, such as Faurecia SA and BHTC, and the huge aftermarket demand.