Global Baking Soda Substitute Market Size (2024 - 2029)

The global baking soda substitute market is experiencing growth driven by increasing health awareness and a shift towards natural ingredients and clean-label products. Consumers are opting for alternatives due to the side effects associated with baking soda, such as stomach issues and electrolyte imbalances. The COVID-19 pandemic has also influenced market dynamics, as lockdowns led to a surge in home cooking and a heightened demand for bakery products, thereby increasing the need for leavening agents through off-trade distribution channels.

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Market Size of Global Baking Soda Substitute Industry

Baking Soda Substitute Market Size
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 6.43 %
Fastest Growing Market Asia Pacific
Largest Market Europe
Market Concentration Low

Major Players

Baking Soda Substitute Market Major players

*Disclaimer: Major Players sorted in no particular order

Baking Soda Substitute Market Analysis

The global baking soda substitute market is projected to grow at a CAGR of 6.43% during the forecast period (2021-2026).

  • The use of baking soda can cause some side-effects such as stomach pain, nausea, gas, and diarrhea, while the prolonged or overuse of baking soda increases the risk of hypochloremia, hypokalemia, hypernatremia, etc. Therefore, as the health awareness among the consumers is increasing, the preference for baking soda substitute is anticipated to increase.
  • In recent years, the consumer preference for natural ingredients and clean label products is increasing. The presence of natural substitutes such as eggs and yeast prove to be a suitable option for the manufacturers of the food industry to develop clean-label products thus, attracting the health-conscious consumers. 
  • The COVID-19 pandemic has placed unprecedented stresses on food supply chains, with bottlenecks in farm labor, processing, transport, and logistics, as well as momentous shifts in demand. Food supply chains demonstrated a remarkable resilience in the face of these stresses. The effect on the processed food products including bakery products has been marginal prmarily theough foodservice sectors such as bakery shops, owing to forced lockdown in many countries across the globe.
  • However, the foreced lockdown resulted in increasing number of consumers investing time in cooking and as bakery products such as cakes, pastries, doughnuts and others are high apprecaited among cnsumers under demographics, the demand for leavening agents such as baking powder has also increased through off-trade distrinution channels.

Baking Soda Substitute Industry Segmentation

The global baking soda substitute market is segmented by type into baking powder, potassium bicarbonate, yeast and others. Bassed on distribution channel, the market is segmented into off-trade and on-trade. The off-trade is further segmented into supermarkets/hypermarkets, convenience stores, online retailers and other distribution channels. To provide broader prospective, the market analyzes the potential and promising countries across different regions such as North America Europe, Aisa Pacific and Rest of the World (South America and Middle East and Africa). The report contains top-line revenues and market positioning analysis of the key players, highlighting the most adopted strategies of the companies in the market studied.

By Produdct Type
Baking powder
Potassium Bicarbonate
Yeast
Others
By Distribution Channel
On-Trade
Off-Trade
Supermarkets/Hypermarkets
Convenience Stores
Online Retailers
Other Distribution Channels
By Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
France
Italy
Spain
Rest of Europe
Asia-Pacific
India
China
Japan
Australia
Rest of Asia-Pacific
Rest of The World
South America
Middle East & Africa
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Global Baking Soda Substitute Market Size Summary

The global baking soda substitute market is experiencing a notable expansion, driven by increasing consumer awareness of health implications associated with baking soda. As consumers become more health-conscious, there is a growing preference for natural ingredients and clean-label products, such as eggs and yeast, which serve as effective alternatives. This shift is further fueled by the rising demand for bakery products, which has been amplified by lifestyle changes, urbanization, and the influence of Western culture. The COVID-19 pandemic, while challenging, has also led to a surge in home cooking and baking, boosting the demand for leavening agents like baking powder through off-trade distribution channels. The bakery industry, particularly in the Asia Pacific region, is poised for rapid growth, with countries like China and India leading the charge, creating significant opportunities for baking soda substitutes.

The market is characterized by its fragmented nature, with both global and regional players such as Associated British Foods PLC, Lesaffre International, and Lallemand Inc. actively participating. These companies are focusing on expanding their product portfolios and increasing production capacities through strategic mergers and acquisitions. For instance, Lesaffre's acquisition of a major stake in Rayen Food Industries has strengthened its presence in the African region. The demand for baking soda substitutes is expected to rise as consumers seek healthier alternatives to enhance the texture, volume, flavor, and shelf-life of bakery products. This trend is supported by the expansion of the food service industry and the proliferation of bakeries in high-potential markets, particularly in the Asia Pacific region, where changing food habits are driving increased spending on bakery items.

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Global Baking Soda Substitute Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Produdct Type

      1. 2.1.1 Baking powder

      2. 2.1.2 Potassium Bicarbonate

      3. 2.1.3 Yeast

      4. 2.1.4 Others

    2. 2.2 By Distribution Channel

      1. 2.2.1 On-Trade

      2. 2.2.2 Off-Trade

        1. 2.2.2.1 Supermarkets/Hypermarkets

        2. 2.2.2.2 Convenience Stores

        3. 2.2.2.3 Online Retailers

        4. 2.2.2.4 Other Distribution Channels

    3. 2.3 By Geography

      1. 2.3.1 North America

        1. 2.3.1.1 United States

        2. 2.3.1.2 Canada

        3. 2.3.1.3 Mexico

        4. 2.3.1.4 Rest of North America

      2. 2.3.2 Europe

        1. 2.3.2.1 United Kingdom

        2. 2.3.2.2 Germany

        3. 2.3.2.3 France

        4. 2.3.2.4 Italy

        5. 2.3.2.5 Spain

        6. 2.3.2.6 Rest of Europe

      3. 2.3.3 Asia-Pacific

        1. 2.3.3.1 India

        2. 2.3.3.2 China

        3. 2.3.3.3 Japan

        4. 2.3.3.4 Australia

        5. 2.3.3.5 Rest of Asia-Pacific

      4. 2.3.4 Rest of The World

        1. 2.3.4.1 South America

        2. 2.3.4.2 Middle East & Africa

Global Baking Soda Substitute Market Size FAQs

The Global Baking Soda Substitute Market is projected to register a CAGR of 6.43% during the forecast period (2024-2029)

Bob's Red Mill Natural Foods, Lesaffre et Cie SA, Associated British Foods PLC, Kothari Fermentation And Biochem Ltd and Clabber Girl Corporation. are the major companies operating in the Global Baking Soda Substitute Market.

Global Baking Soda Substitute Report Snapshots

Global Baking Soda Substitute Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)