Market Trends of Beta Glucan and Fucoidan Industry
This section covers the major market trends shaping the Beta Glucan & Fucoidan Market according to our research experts:
Growing Expansion In Immunity Ingredient Space
During the last decade, the immunity health segment has been witnessing an inflow of numerous novel and functional ingredients targeted toward specific health needs. From classical ingredients, such as vitamins and botanicals, the market is now shifting toward the use of ocean's seaweed, such as fucoidan and yeasts' beta-glucans, to continue to diversify and expand the market. In line with this, beta-glucan, which is characterized as the most popular emerging ingredient in the immunity health segment, is witnessing huge demand from consumers globally. Yeast beta-glucan is derived from baker's yeast and is found to maintain or stimulate the effectiveness of the immune system. Yeast beta-glucan is a multi-purpose ingredient, capable of fortifying and supporting the immune system. For example, beta-glucan derived from the yeast can be used in nutritional and dietary products, dry-mix products, and in a range of other products, such as granola bars, cookies, beverages, and desserts. Additionally, fucoidan extracts have been found to ameliorate acute colitis, have anti-cancer Activity mediated via natural killer (NK) cells, and affect inflammation, vascular physiology, as well as oxidative stress. Thus, increasing demand for immunity booster food products, across the globe is supporting the market growth for beta-glucan and fucoidan as it is one of the prominent sources of enhancing immunity.
Asia-Pacific Region to Witness Fastest Growth
In the Asia-Pacific region, functional food is a major application field of yeast beta-glucan and seaweed fucoidan. Improving immunity is the main requirement for Chinese consumers to use functional food, and the epidemic has increased consumers' appeal for buying functional food. Therefore, major functional food brands have also developed and introduced functional foods containing yeast beta-glucan or fucoidan, to meet the extensive requirements of consumers. As Japanese consumers increasingly place a higher value on the nutritional profile of their food, the Council has partnered with industry leaders like the Japanese Council for Food Barley Promotion The increased demand for these varieties is spurring increased imports and the development of new, high beta-glucan barley varieties by Japanese barley breeders. Additionally, owing to the high benefits of seaweed in the personal care industry the players in the region especially in southeast Asian countries have started investing in research and development and offering a range of fucoidan, skincare products as it is clinically proven benefits for skincare applications and in beauty supplements.
