Market Share of Bicycle Industry
The bicycle market is highly competitive, with many global and regional players. Major players in the market include Giant Manufacturing Co. Ltd, Accell Group, Trek Bicycle Corporation, Merida Industry Co. Ltd, and Pon Holdings BV. These key players are venturing into the manufacturing of innovative bicycles, embarking on partnerships with other players, mergers and acquisitions, and shaping up their online and offline marketing strategies to expand their presence in the global market. For instance, the company launched the Ribble Collective project to provide support and backing to a group of various British privateer riders across all cycling disciplines. With the brand's support, the new project aims for Ribble Collective riders to set out and achieve their own cycling goals across various events.
Major Players
-
Trek Bicycle Corporation
-
Pon Holdings BV
-
Giant Manufacturing Co. Ltd.
-
Accell Group N.V.
-
Merida Industry Co. Ltd
*Disclaimer: Major Players sorted in no particular order
