Market Trends of Bovine Respiratory Disease Treatment Industry
This section covers the major market trends shaping the Bovine Respiratory Disease Treatment Market according to our research experts:
Vaccines are Expected to Register Highest CAGR Over the Forecast Period
Vaccines are comprised of viruses, bacteria, or other disease-causing organisms that have been killed or altered so that they cannot cause any disease, thus boosting immunity. New advanced vaccines have been manufactured containing genetically engineered components derived from those disease agents. The vaccine segment is expected to be driven by vaccine innovations, increasing animal health awareness, and increasing beef consumption. According to the study published in Applied Animal Science in February 2021, cattle given a modified-live-viral vaccine three times before entering the feedlot had better first treatment for BRD. Furthermore, according to the NCBI study published in June 2022, the study indicated that vaccinated calves have a considerable reduction in BRDS titers and duration of shedding after challenge when compared to non-vaccinated calves. Thus, such articles proving the efficiency of the vaccines in the treatment of bovine respiratory diseases are expected to contribute to the growth of the studied segment over the forecast period.
Additionally, the increasing market player's activities, such as innovative product launches, are expected to propel the segment growth. For instance, in January 2021, Merck Animal Health launched Bovilis Nasalgen 3-PMH, available to veterinarians and cattle producers, to protect cattle from five of the most common pneumonia-causing viral and bacterial pathogens. Thus, the high efficiency of the vaccines, along with frequent product launches by major market players and increasing beef consumption, is expected to contribute to the growth of this segment.
North America is Expected to Hold Major Market Share in the Bovine Respiratory Disease Treatment Market Over the Forecast Period
North America dominates the bovine respiratory disease treatment market, owing to the increasing domestic production, consumption, and export of bovine meat. Additionally, the presence of key market players, along with frequent product launches, is expected to contribute to the market's growth in this region over the forecast period.
In addition, BRD is the most common endemic disease among North American feedlot cattle. According to the study published in Veterinary Research in January 2022, BRD was described as the most common disease in more than 90% of major feedlots in the United States. Likewise, in September 2022, the data published in BCRC mentioned that at least one calf was treated for respiratory disease in 77% of Western Canadian cow-calf operations, and BRD accounts for 65% -80% of the morbidity in some feedlots. Thus, the rising cases of BRD in North American countries are expected to propel the growth of the bovine respiratory disease treatment market in the region over the forecast period.
On the other hand, rising investments, adoption of key strategies, and product launches are further expected to drive the market in the future. For instance, in February 2022, Bimeda launched Macrosyn (tulathromycin injection) 100mg/mL. Macrosyn is a ready-to-use injectable solution containing 100 mg of tulathromycin/mL, a broad-spectrum, fast-acting antibiotic for use in cattle and swine.
Additionally, in May 2021, Merck Animal Health and Allflex Livestock Intelligence announced the introduction of Whisper on arrival. Whisper on arrival is a precision instrument on the market that uses a plethora of factors to anticipate which cattle may be at higher risk of disease. WHISPER ON ARRIVAL offers feedlot managers and veterinarians an innovative new technique to aid BRD feedlot management.
Thus, all the aforementioned factors, such as the rising prevalence of BRD and technological advances in products to monitor BRD, are anticipated to boost the market growth in the North American region.