Market Share of Brazil Vehicle Rental Industry
Brazil’s vehicle rental market is consolidated and led by globally and regionally established players. The companies adopt strategies such as new product launches, collaborations, and mergers to sustain their market positions. For instance,
- In July 2023, BYD, the world’s leading manufacturer of new energy vehicles, collaborated with 99 and announced a vehicle-for-hire company operating in Brazil owned by Didi Chuxing (DiDi), the arrival of 300 D1 EVs, the first electric vehicle tailor-made to meet the ride-hailing market's demands through an application, marking a new milestone in fleet electrification for passengers in Brazil.
Some of the major players in the market include Localiza, Movida, Unidas, eDreams, and Hertz Corporation.
Brazil Vehicle Rental Market Leaders
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Movida
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The Hertz Corporation
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Localiza
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VIPCars.com
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eDreams
*Disclaimer: Major Players sorted in no particular order
