Market Share of Breakfast Cereals Industry
The breakfast cereals market is competitive in nature, with a large number of domestic and global players competing for market share. Some of the major key players in the market include Kellogg Company, General Mills Inc., Nestle SA, Post Holdings Inc., and Campbell Soup Company. The key market players are significantly investing in research and development activities in the breakfast cereals market to introduce new and innovative variants to meet the emerging consumer demand for healthy and clean labeled foods products. The market also sees collaborations between companies to strategize unique marketing campaigns.
Breakfast Cereals Market Leaders
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General Mills Inc.
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Nestle SA
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The Kellogg Company
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The Campbell Soup Company (Freedom Foods)
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Post Holdings Inc.
*Disclaimer: Major Players sorted in no particular order
