Market Trends of canada chocolate Industry
Growing per capita consumption supported by the health benefits associated with chocolates drove the segment’s sales
- Chocolates remain the most consumed confectionery in Canada. In 2023, the average consumption of chocolate was 6.4 kg per person or 160 bars per person in a year, which made Canada one of the largest consumers of chocolate in the world.
- The product’s format is one of the major factors affecting consumers’ impressions, which determines the likelihood of purchasing. Health-conscious customers seek out better-for-you treats as they become more aware of immunity and self-care, which, in turn, has contributed to the popularity of portion-controlled product formats, such as minis, bites, squares, and blocks.
- Economic factors are a significant attribute influencing chocolate-buying behaviors among consumers in Canada. Consumer demand for indulgence and reasonably priced luxury is still very high. With the varied price ranges of chocolates and prices being more susceptible to inflation, a high impact is likely to be seen on consumers' buying decisions.
- In Canada, the consumption of chocolate is generally viewed from a health perspective with a mix of opinions. While chocolate is a popular treat enjoyed by many, there are considerations regarding its health benefits.
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- In Canada, consumers prefer less cocoa mass and more sugar content in their chocolate