Market Trends of canada dairy Industry
Increase in dairy product consumption in Canada attributed to dairy being a nutritionally valuable and essential component of a healthy diet
- In Canada, 40% of consumers turn to dairy products that are rich in nutrition for better health. The popularity of dairy products is due to their importance in an overall well-balanced and healthy diet. Among overall dairy products, milk remains the most popular. In 2021, 61% of consumers turned to fresh milk. The number of consumers using these products has not changed over the past few years. This indicates that even though consumers try to improve their health through nutrition, they are not cutting down on their intake of fresh milk.
- Though the per capita consumption of drinking milk declined in 2020, COVID-19 temporarily slowed the trend, as consumers spent more time at home. In 2021, the declining trend in fluid milk consumption resumed, and it is now expected to continue during the forecast period. The per capita consumption of milk is anticipated to grow by 6.6% in 2024 from 2021.
- The recent positive change in consumer perception toward consuming foods rich in butterfat has had an impact on the per capita consumption of cheese. After a flat or declining trend for a long period, Canadians increased their per capita consumption of cheese with new records almost every year till 2022. The per capita consumption of cheese was slightly affected by COVID-19, which decreased by 7.8% of the population in 2020. Strong retail grocery demand, either directly or in processed products, and the demand from the fast-food restaurant sub-segment, are expected to drive the per capita consumption of dairy. The per capita consumption of cheese is anticipated to increase by 7.2% in 2024 from 2021.
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- Increased commercial manufacturing of baked goods and expanded market access under Canada's trade agreements impact the production of butter
- The growth in the production of milk for industrial purposes and increased cash receipts from milk and cream sales off farms boosted milk consumption in Canada
- Increase in cheese production attributed to consistent high demand for different cheese products with facilitated cheese exports