Market Share of Chewing Gum Industry
The chewing gum market is highly competitive in nature, with the presence of players such as Mondelez International, Mars, Perfetti Van Melle, Lotte Confectionery, and Grupo Arcor. The key players are innovating products based on new ingredients. They are also introducing a wide variety of products in developing countries such as China, India, and Brazil, among others. The sugar-free trend is driving the demand for sugar-free chewing gums in the market. Hence, major players are also launching new sugar-free products in the market to cater to the growing demand. Companies are also launching chewing gums in various flavors to attract more customers in order to gain a higher market share.
Chewing Gum Market Leaders
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Mars Incorporated
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Perfetti Van Melle Group BV
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Grupo Arcor SA
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Lotte Corporation
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Mondelēz International Inc.
*Disclaimer: Major Players sorted in no particular order