Market Share of China Cosmetic Products Industry
The Chinese cosmetics products market is highly competitive, with the presence of established foreign brands along with regional players. Manufacturers are focusing on product branding and advertising strategies to garner a larger consumer base and enhance revenue nationwide. Furthermore, launching innovative product offerings with natural and organic ingredients and appealing and sustainable packaging plays an important role in attracting consumers. Some of the prominent market players in the China cosmetics products market include L'Oreal Group, Avon Products Inc., the Estée Lauder Companies Inc., Shiseido Co. Ltd, Dior, Yves Rocher International, and Oriflame Holding AG, among others.
China Cosmetics Products Market Leaders
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L'Oréal S.A.
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Shiseido Co. Ltd
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Estée Lauder Companies Inc
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Amorepacific Group
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Christian Dior SE
*Disclaimer: Major Players sorted in no particular order
