Market Trends of china feed probiotics Industry
Increasing per capita consumption of poultry products and African Swine Fever (ASF) affecting swine helped in increasing the poultry demand and poultry production
- China's poultry industry holds a dominant position in the global market, with the major producers of poultry located in Beijing, Tianjin, Shanghai, Shandong, and Guangdong. The growth of this industry is primarily attributed to rising population and urbanization, increased income levels, and shifting consumer preferences toward poultry meat as a result of the African Swine Fever outbreak that led to a reduction in the supply of pork. From 2017 to 2022, China's per capita consumption of poultry increased by 2.06 kg, thereby further driving the demand for poultry products.
- The country's poultry industry produces chickens, ducks, and quails. Chicken is the major poultry bird, which accounted for 495.9 million heads and 40% of the global egg production in 2022. The adoption of layer farming is rising as over 900 million stock-laying hens and 60 million chicks are hatching annually at the country's largest layer farming center.
- The consumption of poultry meat in China increased due to its favorable prices, increasing awareness of high-protein diets, and a shift in consumers' preferences. As a result, broilers are being grown to meet the demand for poultry meat. To improve productivity and meet the rising demand for poultry products, three domestic varieties of broiler genetics were released in 2021, which were Shengze 901, Guangming No. 2, and Wode 188.
- The continued investment, commercialization, and release of new and improved breeds in the market, coupled with the rising production of poultry and increasing per capita consumption, are expected to drive the growth of the poultry industry in China during the forecast period. Increasing awareness of the health benefits and nutritional value of poultry is anticipated to fuel the growth of the poultry industry in the country.
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Rising demand for seafood and shifting of producers from conventional feed to compound feed is increasing the feed production for aquaculture species
- Aquaculture feed production in China witnessed a significant rise of 54.1% in 2022, reaching 22.8 million metric tons. However, there was a 21.3% drop in volumes in 2020 due to the COVID-19 outbreak and the resulting closure of feed industries. The rapid expansion of aquaculture production in China is driven by the increasing demand for seafood in the country and the expansion of feed production units. For instance, Grobest China established a new aquaculture feed factory in Guangdong Leizhou, putting in an investment value of USD 37.7 million and resulting in an annual production capacity of 250,000 tons.
- Fish is the primary aquaculture species in China. Feed production increased by 3.2% in 2022 due to the rising demand for feed as the cultivation volume of fish increased to 37.5 million metric tons in 2022 from 37.4 million metric tons in 2018. Producers are shifting from conventional feed to compound feed due to the increasing awareness about nutrient management and good farming practices.
- In 2022, shrimp accounted for 2.9% of the aquafeed market's share in the country, registering a production volume of 0.6 million metric tons. The demand for shrimp feed in China is strongly driven by the increasing demand for shrimps, as Chinese consumers are undergoing a nutritional transition. Shrimps are a good source of antioxidants and astaxanthin, which bolster the nervous and musculoskeletal systems. The rapid expansion of the aquaculture sector and increasing awareness about nutrient management in aquaculture production are expected to boost the market during the forecast period.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- Globally, China being third largest producer of beef and high beef prices as well as high consumption is increasing the ruminants population
- Large poultry farms and need to improve the immunity of poultry birds to keep them safe from diseases such as Avian Influenza is increasing the demand for poultry feed
- Establishing mega pig farms is encouraging the swine feed production to increase but African Swine Fever (ASF) had a negative impact on population and it affected the feed production
- Growing awareness among animal farmers about nutritious feed and expansion in swine industry is increasing the swine feed production
- Government initiative to develop beef production and high demand for quality meat from processing industries is increasing the ruminants feed production
