Market Share of China Mattress Industry
The Chinese mattress market is fragmented and has highly intensified competition among industry players. There is a high homogeneity of products manufactured in the market; however, brand awareness among consumers is likely to drive the market further. Low-range products have high competition in the market, while international companies mainly develop high-end products in the market. Consumers are price-sensitive, and price competition is rising in the market.
Chinese Mattress Market Leaders
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Sleemon Xilinmen Furniture Co., Ltd.
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Simmons
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Serta
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Sealy
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King Koil
*Disclaimer: Major Players sorted in no particular order
