Colombia Kitchen Appliances Products Market Size
Study Period | 2020 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2020 - 2022 |
CAGR | 8.00 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Colombia Kitchen Appliances Products Market Analysis
The Colombian kitchen appliances market is expected to witness more innovation and dynamism from the players, which would drive the market in a positive direction. This is most applicable for refrigerators, which had earlier experienced a significant drop in the volume of sales of the standard models. Among the key drivers that lift the market sentiment are energy efficiency and wellness. They are the most important factors considered by price-sensitive consumers at the time of purchase for major appliances. Rising prices for water and electricity have made Colombians more conscious about their consumption and the efficiency of their appliances. It holds a positive outlook for the future, as it is set to grow stronger in terms of volume, over the forecast period, as compared to the review period. Most of this growth will continue to be driven by the manufacturers meeting the consumers' demand for energy efficiency, multifunctionality, healthy cooking, design, noise control, and connectivity.
Colombia Kitchen Appliances Products Market Trends
This section covers the major market trends shaping the Colombia Kitchen Appliances Products Market according to our research experts:
Small Kitchen Appliances Facing Premiumization
The small kitchen appliances segment is expected to record a significant degree of premiumization. Demand for the high-end coffee machines is expected to be driven by aspirational purchases, as consumers switch to pod coffee machines. Convenience and healthy eating trends have resonated with the consumers and are playing an integral part in re-shaping the market for small cooking appliances. Colombians are leading increasingly busy lives and therefore continue to demand time-saving products that can still obtain stronger results.
Omnichannel Strategies Realigning the Retail Landscape
Hypermarkets and electronics and appliance specialist retailers remained to be the dominant distribution channels for these appliances, in 2018. Colombians are slowly engaging with more than one channel, as a part of their shopping experience. Hypermarkets were the leading distribution channel for small cooking appliances, in 2018, due to the variety of products that were on offer in these stores. Almacenes Exito and Supertiendas y Droguerias Olimpica have gained popularity as sellers of consumer appliances and consumer electronics products, owing to their discounts and heavy promotions that are offered through their store credit cards.
Colombia Kitchen Appliances Products Industry Overview
The market is fragmented with many international companies known to have a huge presence in the market. Whirlpool has recently started to work towards building smart refrigerators. Electrolux had begun to invest in the region due to the growth. GE plans to become the leading player in the appliances sector. Private label products are increasingly gaining importance. Few noted ones include - Industrias HACEB SA and Mabe de Colombia SA continue to dominate major appliances in 2018. Offering a complete product portfolio at attractive prices has been their main strategy in targeting a larger consumer base.
Colombia Kitchen Appliances Products Market Leaders
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GE Appliances
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Panasonic Corporation
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Electrolux Colombia
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Whirlpool Colombia
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Mabe de Colombia SA
*Disclaimer: Major Players sorted in no particular order
Colombia Kitchen Appliances Products Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Deliverables
- 1.2 Study Assumptions
- 1.3 Scope of the Study
2. RESEARCH METHODOLOGY
- 2.1 Analysis Methodology
- 2.2 Research Phases
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS AND INSIGHTS
- 4.1 Current Market Scenario
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4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
- 4.3 Industry Attractiveness - Porter's Five Forces Analysis
- 4.4 Value Chain / Supply Chain Analysis
- 4.5 Industrial Policies and Regulations
- 4.6 Insights on the Differences in the Consumption Patterns of Electrical Vs Traditional Kitchen Appliances
- 4.7 Technological Integration in the Usage of Kitchen Appliances
- 4.8 Advertising Strategies Implemented by the Market Players
- 4.9 Insights on the Innovative Strategies in the Distribution of Kitchen Appliances
5. MARKET SEGMENTATION
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5.1 By Product Type
- 5.1.1 Food Processing
- 5.1.2 Small Kitchen
- 5.1.3 Large Kitchen
- 5.1.4 Other Product Types
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5.2 By Channel
- 5.2.1 Offline
- 5.2.2 Online
6. COMPETITIVE LANDSCAPE
- 6.1 Market Concentration Overview
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6.2 Company Profiles
- 6.2.1 GE Appliances
- 6.2.2 Panasonic Corporation
- 6.2.3 KitchenAid
- 6.2.4 Electrolux
- 6.2.5 Samsung Electronics
- 6.2.6 Whirlpool
- 6.2.7 Philips
- 6.2.8 Mabe de Colombia SA
- 6.2.9 Industrias HACEB SA
- 6.2.10 Bertazzoni
- *List Not Exhaustive
7. INVESTMENT ANALYSIS
- 7.1 Recent Mergers and Acquisitions
8. FUTURE OF COLOMBIAN KITCHEN APPLIANCES PRODUCTS MARKET
9. DISCLAIMER
Colombia Kitchen Appliances Products Industry Segmentation
A complete background analysis of the Colombian kitchen appliances industry, which includes an assessment of the national accounts, economy, and the emerging market trends in terms of segments, significant changes in the market dynamics, and market overview, is covered in the report.
By Product Type | Food Processing |
Small Kitchen | |
Large Kitchen | |
Other Product Types | |
By Channel | Offline |
Online |
Colombia Kitchen Appliances Products Market Research FAQs
What is the current Colombia Kitchen Appliances Market size?
The Colombia Kitchen Appliances Market is projected to register a CAGR of greater than 8% during the forecast period (2024-2029)
Who are the key players in Colombia Kitchen Appliances Market?
GE Appliances, Panasonic Corporation, Electrolux Colombia, Whirlpool Colombia and Mabe de Colombia SA are the major companies operating in the Colombia Kitchen Appliances Market.
What years does this Colombia Kitchen Appliances Market cover?
The report covers the Colombia Kitchen Appliances Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Colombia Kitchen Appliances Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Colombia Kitchen Appliances Industry Report
Statistics for the 2024 Colombia Kitchen Appliances market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Colombia Kitchen Appliances analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.