Market Size of Cranberries Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| CAGR | 3.20 % |
| Fastest Growing Market | North America |
| Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Cranberries Market Analysis
The cranberries market is projected to register a CAGR of 3.2% during the forecast period.
- Cranberries are mostly consumed in the form of juice due to the sour taste of cranberries when consumed raw. It is a perennial crop grown commercially in man-made wetlands or bogs in primarily five states in the United States. Americans consume nearly 400 million pounds of cranberries per year.
- North America is the largest region producing cranberries during the forecast period, with a 0.4 million metric ton production in 2021. The major producers of cranberries include the United States, Canada, Chile, Peru, Turkey, and Azerbaijan. The major importing countries of cranberries are the United States, Netherlands, United Kingdom, Germany, Canada, China, Spain, and others.
- The medicinal value of cranberries is one of the key drivers supporting market growth. In addition, the antioxidant and anti-inflammatory properties of cranberries can lead to improved cardiovascular health, metabolism, and immune function. Cranberries contain phytochemicals that act as antioxidant compounds and help reduce oxidative damage to cells and prevent diseases. These health benefits of cranberries are expected to influence the market growth positively during the forecast period.
Cranberries Industry Segmentation
The cranberry plant is a wetland crop species grown commercially in natural or artificial wetlands managed for crop production. They are rich in various healthy vitamins and plant compounds, which are effective against urinary tract infections (UTIs) and are mostly used in processing industries. The products made using cranberries include juices, sauces, and dried cranberries, powders, and extracts which are majorly used in supplements.
The cranberries market is segmented by geography (North America, Europe, Asia-Pacific, South America, and Africa). The report includes production analysis (volume), consumption analysis (value and volume), export analysis (value and volume), import analysis (value and volume), and price trend analysis.
The report offers market estimation and forecasts in terms of value (USD thousand) and volume (metric ton).
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Cranberries Market Size Summary
The cranberry market is experiencing steady growth, driven by its extensive use in the processing industry and its health benefits. Primarily consumed as juice due to its sour taste when raw, cranberries are cultivated in man-made wetlands, predominantly in North America, which is the largest producing region. The United States leads in cranberry production, with significant contributions from Canada, Chile, Peru, Turkey, and Azerbaijan. The market is bolstered by the fruit's medicinal properties, including its antioxidant and anti-inflammatory benefits, which are believed to enhance cardiovascular health, metabolism, and immune function. These health advantages are expected to positively impact market expansion over the forecast period.
The demand for processed cranberry products is on the rise, particularly in North America, where cranberries are transformed into juices, jams, jellies, sauces, and more. Despite a decline in production in 2021, global cranberry cultivation is set to increase, driven by the growing use of cranberries in various processed forms. Ocean Spray Cranberry Growers Cooperative plays a pivotal role in the North American market, handling a significant portion of the cranberry harvest and producing a wide range of cranberry-based products. Partnerships with technology companies like Canomiks and Brightseed are further enhancing the market's growth by validating and exploring the health benefits of cranberries, thereby reinforcing their status as a superfruit.
Cranberries Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.3 Market Restraints
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1.4 Value Chain Analysis
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2. MARKET SEGMENTATION
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2.1 Geography
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2.1.1 North America
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2.1.1.1 United States
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2.1.1.1.1 Production Analysis
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2.1.1.1.2 Consumption Analysis and Market Value
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2.1.1.1.3 Import Market Analysis (Volume and Value)
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2.1.1.1.4 Export Market Analysis (Volume and Value)
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2.1.1.1.5 Price Trends Analysis
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2.1.1.2 Canada
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2.1.1.2.1 Production Analysis
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2.1.1.2.2 Consumption Analysis and Market Value
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2.1.1.2.3 Import Market Analysis (Volume and Value)
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2.1.1.2.4 Export Market Analysis (Volume and Value)
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2.1.1.2.5 Price Trends Analysis
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2.1.1.3 Mexico
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2.1.1.3.1 Production Analysis
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2.1.1.3.2 Consumption Analysis and Market Value
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2.1.1.3.3 Import Market Analysis (Volume and Value)
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2.1.1.3.4 Export Market Analysis (Volume and Value)
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2.1.1.3.5 Price Trends Analysis
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2.1.2 Europe
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2.1.2.1 Germany
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2.1.2.1.1 Production Analysis
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2.1.2.1.2 Consumption Analysis and Market Value
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2.1.2.1.3 Import Market Analysis (Volume and Value)
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2.1.2.1.4 Export Market Analysis (Volume and Value)
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2.1.2.1.5 Price Trends Analysis
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2.1.2.2 United Kingdom
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2.1.2.2.1 Production Analysis
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2.1.2.2.2 Consumption Analysis and Market Value
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2.1.2.2.3 Import Market Analysis (Volume and Value)
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2.1.2.2.4 Export Market Analysis (Volume and Value)
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2.1.2.2.5 Price Trends Analysis
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2.1.2.3 Spain
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2.1.2.3.1 Production Analysis
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2.1.2.3.2 Consumption Analysis and Market Value
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2.1.2.3.3 Import Market Analysis (Volume and Value)
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2.1.2.3.4 Export Market Analysis (Volume and Value)
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2.1.2.3.5 Price Trends Analysis
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2.1.2.4 Netherlands
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2.1.2.4.1 Production Analysis
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2.1.2.4.2 Consumption Analysis and Market Value
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2.1.2.4.3 Import Market Analysis (Volume and Value)
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2.1.2.4.4 Export Market Analysis (Volume and Value)
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2.1.2.4.5 Price Trends Analysis
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2.1.3 Asia-Pacific
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2.1.3.1 China
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2.1.3.1.1 Production Analysis
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2.1.3.1.2 Consumption Analysis and Market Value
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2.1.3.1.3 Import Market Analysis (Volume and Value)
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2.1.3.1.4 Export Market Analysis (Volume and Value)
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2.1.3.1.5 Price Trends Analysis
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2.1.3.2 Azerbaijan
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2.1.3.2.1 Production Analysis
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2.1.3.2.2 Consumption Analysis and Market Value
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2.1.3.2.3 Import Market Analysis (Volume and Value)
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2.1.3.2.4 Export Market Analysis (Volume and Value)
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2.1.3.2.5 Price Trends Analysis
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2.1.3.3 Japan
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2.1.3.3.1 Production Analysis
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2.1.3.3.2 Consumption Analysis and Market Value
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2.1.3.3.3 Import Market Analysis (Volume and Value)
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2.1.3.3.4 Export Market Analysis (Volume and Value)
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2.1.3.3.5 Price Trends Analysis
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2.1.4 South America
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2.1.4.1 Chile
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2.1.4.1.1 Production Analysis
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2.1.4.1.2 Consumption Analysis and Market Value
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2.1.4.1.3 Import Market Analysis (Volume and Value)
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2.1.4.1.4 Export Market Analysis (Volume and Value)
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2.1.4.1.5 Price Trends Analysis
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2.1.4.2 Peru
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2.1.4.2.1 Production Analysis
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2.1.4.2.2 Consumption Analysis and Market Value
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2.1.4.2.3 Import Market Analysis (Volume and Value)
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2.1.4.2.4 Export Market Analysis (Volume and Value)
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2.1.4.2.5 Price Trends Analysis
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2.1.4.3 Brazil
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2.1.4.3.1 Production Analysis
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2.1.4.3.2 Consumption Analysis and Market Value
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2.1.4.3.3 Import Market Analysis (Volume and Value)
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2.1.4.3.4 Export Market Analysis (Volume and Value)
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2.1.4.3.5 Price Trends Analysis
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2.1.5 Africa
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2.1.5.1 South Africa
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2.1.5.1.1 Production Analysis
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2.1.5.1.2 Consumption Analysis and Market Value
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2.1.5.1.3 Import Market Analysis (Volume and Value)
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2.1.5.1.4 Export Market Analysis (Volume and Value)
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2.1.5.1.5 Price Trends Analysis
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Cranberries Market Size FAQs
What is the current Cranberries Market size?
The Cranberries Market is projected to register a CAGR of 3.20% during the forecast period (2024-2029)
Which is the fastest growing region in Cranberries Market?
North America is estimated to grow at the highest CAGR over the forecast period (2024-2029).
