Denmark E-commerce Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Denmark E-commerce Market is Segmented by B2C E-commerce (Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, Food and Beverage, Furniture and Home), and B2B E-commerce.

Denmark E-commerce Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Denmark E-commerce Industry Overview

Denmark's e-commerce market is moderately fragmented in nature. Key major players include Zalando.dk, Elgiganten.dk, Bilka.dk, Apple and Harald Nyborg. These major players account for a considerable percentage of online sales in the region and are actively participating in partnerships and product innovations to gain more market share.

  • February 2022 - Denmark's A.P. Moller - Maersk, an integrated logistics company, announced the acquisition of Pilot Freight Services, one of the leading US-based first, middle and last mile, as well as border crossing solutions providers, for USD 1.68 billion to extend its support to customers with around 150 locations in the US, including distribution centers, hubs, and stations.
  • October 2021 - Boozt launched a free and seamless option for customers to shop and sell pre-owned fashion and lifestyle products. With the new ReBoozt option, consumers can quickly sell and buy pre-owned Boozt items with a few clicks and no fees. The opportunity to extend the lifetime of fashion and lifestyle items is a natural next step in the company's journey to becoming the leading responsible e-commerce company in Nordics.

Denmark E-commerce Market Leaders

  1. Zalando.dk

  2. Elgiganten.dk

  3. Bilka.dk

  4. Apple Inc.

  5. Harald Nyborg

  6. *Disclaimer: Major Players sorted in no particular order
Denmark E-commerce Market Concentration