E-book Market Share

Statistics for the 2023 & 2024 E-book market share, created by Mordor Intelligence™ Industry Reports. E-book share report includes a market forecast to 2029 and historical overview. Get a sample of this industry share analysis as a free report PDF download.

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Team License

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Corporate License

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Market Share of E-book Industry

The ebook market, while teeming with independent authors and publishers, is primarily led by industry giants like Amazon's KDP and Apple's iBooks Author. These major players leverage joint ventures and partnerships, especially with smaller regional publishers, to bolster their market dominance. Additionally, they continuously introduce new ebook releases to drive market growth.

  • In April 2024, Rakuten, the prominent Japanese tech conglomerate, unveiled its latest lineup of Kobo ebook readers, featuring two models sporting vibrant color displays. These new devices aim to enhance the reading experience with improved screen technology and additional features tailored for avid readers.
  • In May 2024, Extu, a pioneering force in channel marketing technology, unveiled its latest offering: an ebook titled "Step on It: SMB & Mid-Market Sales Acceleration." This resource is tailored to elevate small to medium-sized businesses (SMBs) and mid-market enterprises, equipping them with advanced strategies and deep insights to accelerate sales.

E-book Market Leaders

  1. Amazon.com, Inc.

  2. Rakuten Kobo Inc.

  3. Apple Inc.

  4. Barnes & Noble, Inc.

  5. Smashwords Inc.

*Disclaimer: Major Players sorted in no particular order

E-Book Market Concentration

Ebook Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)