Market Size of Electric Kettle Industry
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 5.00 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | Europe |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Electric Kettle Market Analysis
The electric kettle market is projected to grow at a positive CAGR during the forecast period.
Some of the major factors driving the global kettle market include Rising popularity of electric kettles, growth in the kitchen appliances industry, rising working population, and changing consumer preferences towards energy-saving technologies. Moreover, growth in the trend for virtual kitchens along with safety benefits and comfort to the users and the rise in fuel prices for conventional gas kettles are the key major factors that are expected to drive the electric kettle market.
The market is also witnessing the rising popularity of new product variants of electric kettles such as variable temperature-controlled kettles, that are equipped with multiple temperature settings which allow in setting the desired temperature for boiling beverages. Additionally, the increased usage of kettles for multiple applications is also gaining popularity.
Stainless steel and transparent plastic electric kettles are being preferred by consumers due to their aesthetic appeal, durability, and being energy efficiency. Stainless steel kettles are especially being preferred in the US and European markets. Transparent electric kettles are also witnessing increased demand as they allow users to monitor the boiling or cooking process and are equipped with special features such as auto-shutoff, concealed heating, and their unique and attractive designs.
The introduction of smart electric kettles is also becoming a trend among consumers as they are user-friendly, smart and convenient. The advancement in technological features such as Wifi and Bluetooth are some of the primary factors boosting the usage of smart electric kettles as these technologies make it easier for users to control these kettles through electronic devices such as laptops and smartphones.
Electric Kettle Industry Segmentation
This report on the electric kettle market aims to provide a detailed analysis of the electric kettle market. It focuses on the market dynamics, emerging trends in the segments and regional markets, and insights on various product and application types. Also, it analyzes the key players and the competitive landscape in the global electric kettle market.
| By Product Type | |
| Stainless Steel | |
| Plastic | |
| Glass | |
| Others |
| By Application | |
| Household | |
| Commercial |
| By Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Specialty Stores | |
| Online | |
| Other Distribution Channels |
| By Geography | |
| North America | |
| Europe | |
| Asia-Pacific | |
| South America | |
| Middle East & Africa |
Electric Kettle Market Size Summary
The electric kettle market is anticipated to experience robust growth over the forecast period, driven by several key factors. The increasing popularity of electric kettles is largely attributed to the expanding kitchen appliances industry and a growing working population that favors energy-efficient solutions. Consumer preferences are shifting towards technologies that offer energy savings, safety, and convenience, such as electric kettles. The trend of virtual kitchens and the rising costs of conventional fuel sources further bolster the demand for electric kettles. Additionally, the market is seeing a surge in innovative product variants, such as variable temperature-controlled kettles, which cater to diverse consumer needs. The preference for materials like stainless steel and transparent plastic is also on the rise, owing to their aesthetic appeal and energy efficiency, particularly in regions like the US and Europe.
The residential segment dominates the electric kettle market, accounting for a significant share, as these appliances save time compared to traditional gas stoves. The commercial sector is also witnessing increased adoption, with hotels and restaurants incorporating electric kettles for their convenience. The Asia Pacific region, especially countries like India and China, is experiencing notable growth due to a high concentration of working-class individuals and increased consumer spending on electric appliances. The availability of smart home appliances in countries like China and Japan, along with government initiatives promoting energy-efficient devices, is expected to further drive market expansion. The competitive landscape is marked by major players such as Aroma Housewares Company, Hamilton Beach Brands, Inc., and Koninklijke Philips N.V., who are focusing on product innovation to meet evolving consumer demands.
Electric Kettle Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Insights on consumer buying preferences
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1.2 Insights on multifunctionality features of electric Kettles
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1.3 Insights on energy efficiency ratings of industry
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1.4 Insights on industry dynamics and regulations
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1.5 Insights on technological innovations
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2. MARKET SEGMENTATION
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2.1 By Product Type
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2.1.1 Stainless Steel
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2.1.2 Plastic
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2.1.3 Glass
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2.1.4 Others
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2.2 By Application
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2.2.1 Household
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2.2.2 Commercial
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2.3 By Distribution Channel
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2.3.1 Supermarkets/Hypermarkets
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2.3.2 Specialty Stores
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2.3.3 Online
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2.3.4 Other Distribution Channels
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2.4 By Geography
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2.4.1 North America
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2.4.2 Europe
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2.4.3 Asia-Pacific
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2.4.4 South America
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2.4.5 Middle East & Africa
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Electric Kettle Market Size FAQs
What is the current Electric Kettle Market size?
The Electric Kettle Market is projected to register a CAGR of 5% during the forecast period (2024-2029)
Who are the key players in Electric Kettle Market?
Aroma Housewares Company, Hamilton Beach Brands, Inc, Cuisinart, Breville and Chef's Choice are the major companies operating in the Electric Kettle Market.
