Market Share of Europe Athletic Footwear Industry
The Europe athletic footwear market is very competitive, with various regional and internationally known brands present in the region. Nike Inc., Adidas AG, Puma SE, Under Armour Inc, New Balance Athletics Inc., and Lululemon Athletica Inc. are some of the major players having a strong presence across Europe. Product developments and launches have been among the most renowned company strategies. Major firms are distinguishing their goods in terms of innovation by employing eco-friendly raw materials, to achieve a competitive edge. Companies are also boosting their efforts in R&D and marketing, as well as expanding their distribution networks, to maintain their market position.
Europe Athletic Footwear Market Leaders
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Adidas AG
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Under Armour Inc.
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Puma SE
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New Balance Athletics Inc.
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Nike Inc.
*Disclaimer: Major Players sorted in no particular order
