Europe Breakfast Cereals Market Share

Statistics for the 2023 & 2024 Europe Breakfast Cereals market share, created by Mordor Intelligence™ Industry Reports. Europe Breakfast Cereals share report includes a market forecast to 2029 and historical overview. Get a sample of this industry share analysis as a free report PDF download.

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Market Share of Europe Breakfast Cereals Industry

The European market for breakfast cereal is fragmented, owing to the presence of large regional and domestic players in different countries. Emphasis is given on the merger, expansion, acquisition, and partnership of the companies along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers. For instance, in 2018, Kellogg's introduced 'traffic light' labeling for most of its cereal packaging including Coco Pops, Crunchy Nut, Corn Flakes, Rice Krispies, Frosties and Special K in Britain. Traffic light labels show whether levels of sugar, salt and fat are high, medium or low using red, amber and green traffic light colors. Some of the key players dominating the market include Kellogg Co, General Mills, MTR Foods Pvt. Ltd., and Continental Foods among others.

Europe Breakfast Cereals Market Leaders

  1. Continental Foods

  2. Kellogg Co

  3. General Mills

  4. Haldirams

  5. MTR Foods Pvt. Ltd.

*Disclaimer: Major Players sorted in no particular order

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Breakfast Cereals Market in Europe Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)