European Cereal Bars Industry Overview
Europe Cereal Bar market is competitive with a significant number of existing multinational players. Emerging startups offering new products possess tough competition for the existing players. Innovative product launches in various formats and compositions are the most adopted strategies by these players. Private label brands provide tough competition to the existing players with their flavored product offerings. Major players include- Nestlé S.A, Kellogg, General Mills, Inc., Eat Natural, KIND LLC among others.
European Cereal Bars Market Leaders
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Eat Natural
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KELLOGG Company
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General Mills
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Nestlé S.A.
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Hero Group
- *Disclaimer: Major Players sorted in no particular order