Europe Data Protection-as-a-Service Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Europe Data Protection-as-a-Service Industry Overview

The European data protection-as-a-service market is moderately competitive and has several significant players. These players account for a substantial market share and are focusing on expanding their customer base across the European region. These vendors focus on research and development investment to introduce new solutions, strategic alliances, and other organic and inorganic growth strategies to capture a significant share during the forecast period.

In October 2023, Amazon announced the availability of standalone cloud services for Europe, aiming to minimize concerns regarding EU data sovereignty. The European Sovereign Cloud from Amazon Web Services (AWS), particularly for public sector clients and business enterprises in highly regulated sectors, will be made available by the company. The cloud will be installed on European servers, with Germany serving as the launchpad, and its operation will be governed solely by AWS personnel operating in the EU.

In June 2023, Thales, a global player in technology and security, announced a new partnership with Google Cloud to create new generative AI-powered data security capabilities to help businesses identify, categorize, and safeguard their most critical data. The association is a component of Thales' generative AI strategy, which aims to provide customers of the company's CipherTrust data security platform with new AI-powered capabilities and experiences.

In March 2023, Axis Security, a company that offers cloud protection, will soon be acquired by Hewlett-Packard Enterprise HPE. Additionally, it expanded its edge-to-cloud security capabilities by providing a unified Secure Access Services Edge (SASE) solution. It will now be able to satisfy the increasing demand for integrated networking and security solutions that are provided as a service.