Market Trends of Europe Food Preservatives Industry
This section covers the major market trends shaping the Europe Food Preservatives Market according to our research experts:
Beverage Application is driving the Market
The popularity of on-the-go beverages has led to the introduction of highly convenient packaging formats. Additionally, functional beverages are emerging as a preferred class of meal-replacement solutions in the region. Companies are producing a large variety of non-alcoholic ferments as specialty food ingredients for applications in beverages, like soft drinks and malt-based juices. Sorbates and benzoates are often used in combination, especially in highly acidic drinks. Sorbates are very effective preservatives against bacteria, yeasts, and molds. The antimicrobial effectiveness of sorbates depends on the physical and chemical properties of the beverages. Thus, contributing to the preservatives market in Europe. The European marketplace has witnessed significant growth in natural preservatives led by the increasing consumer awareness of the potential negative impact of synthetic preservatives on health, in contrast to the benefits of natural preservatives, has generated interest in the development and use of natural products among the beverage manufacturers.
Germany is Among the Largest Player
Synthetic preservatives still dominate the share of the preservatives market in the country, however, the market experiences the surging demand for natural preservatives. Whereas, under synthetic antimicrobials, lactates hold a prominent share of the Germany market. The availability of ingredients in liquid, powder and crystalline forms further enhance the application in numerous food products. For instance, In Germany, Galactic produces and retails a range of antimicrobials such as Galacid™, and Galaflow™ formulated in liquid, powder and crystalline forms for its extensive application in the food industry. Moreover, the growing demand for food application has insisted players of the market to widely produce additives in the country. For instance, Celanese Corporation manufacture Nutrinova® Sorbates in a single-purpose plant in Frankfurt, Germany for its extensive food applications. The plant has accountability given through EU law.
