Market Share of Europe Frozen Snacks Industry
Europe Frozen Snacks market is consolidated with majority shares held by companies like Nomad Foods Limited, Südzucker AG, and Glendale Foods Limited owing to their high household penetration with brands Bird's Eye, Yankee etc. High industrial profitability has led manufactures to develop powerful competitive strategies, which is intensifying the competition among the existing market players. Major players consider product innovation as their prime strategy, in order to consolidate the market studied. For instance, In 2019, Agrarfrost GmbH & Co. KG unveiled its new Crunchy Riffled Frites, a cross-over of potato deep-frozen specialty and a chips snack, opening up a completely new product segment for food retail trade, with a special focus on young consumer groups.
Europe Frozen Snacks Market Leaders
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Nomad Foods Limited
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Cooperatie Koninklijke Cosun U.A.
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McCain Foods Limited
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Young’s Seafood Limited
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Dr. August Oetker KG
*Disclaimer: Major Players sorted in no particular order
