What is the current Europe Marketing Automation Software Market size?

The Europe Marketing Automation Software Market is projected to register a CAGR of 14.20% during the forecast period (2024-2029) Read More

Who are the key players in Europe Marketing Automation Software Market?

Adobe Systems, Salesforce Inc., Oracle Corporation, Microsoft Corporation and Hubspot Inc. are the major companies operating in the Europe Marketing Automation Software Market. Read More

What years does this Europe Marketing Automation Software Market cover?

The report covers the Europe Marketing Automation Software Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Marketing Automation Software Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. Read More

Europe Marketing Automation Software Market

Europe Marketing Automation Software Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Includes Marketing Automation Software Market in Europe and is Segmented by Deployment (Cloud-Based and On-Premise), Application (Campaign Management, E-mail Marketing, Inbound Marketing, Mobile Marketing, and Social Media Marketing), End-User Vertical (Entertainment and Media, Financial Services, Government, and Healthcare), and Geography (UK, Germany. France, and Italy). The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.

Europe Marketing Automation Software Industry Overview

The Europe marketing automation software market is competitive due to various domestic and international players. Players in the market adopt multiple strategic initiatives such as collaboration, joint ventures, and mergers and acquisitions to grow and compete. Many organizations believe in upgrading their current portfolio to attract their customers. Some of the recent developments in the market are:

In December 2022, Really Simple Systems, a cloud CRM vendor, launched its new workflow automation feature, which allows users to create workflows in the CRM, remove repetitive tasks, allowing businesses to streamline processes and improve productivity.

In June 2022, Campaigner launched its new office in Newcastle, UK, and created a huge opportunity for UK businesses to take advantage of SMS marketing, customer-journey automation, conversion tracking, and reputation defender tools and benefit from the support of local teams.