Europe Non-dairy Yogurt Market Size

The Europe Non-dairy Yogurt Market is experiencing significant growth, driven by the increasing demand for plant-based products and the health and sustainability benefits they offer. The market's expansion is largely supported by the dominance of the off-trade segment, particularly through supermarkets and hypermarkets, which provide extensive shelf space and frequent promotions. The online channel is also rapidly growing, enhancing access to a broader consumer base. The United Kingdom leads in market share due to a rising vegan population and a shift towards flexitarian diets, while France follows closely. Product innovation and a variety of flavors are key strategies employed by manufacturers to boost market size and cater to consumer preferences.

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Market Size of europe non-dairy yogurt Industry

Europe Non-dairy Yogurt Market Summary
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svg icon Study Period 2017 - 2029
svg icon Market Size (2024) USD 1.36 Billion
svg icon Market Size (2029) USD 2.71 Billion
svg icon Largest Share by Distribution Channel Off-Trade
svg icon CAGR (2024 - 2029) 14.74 %
svg icon Largest Share by Country United Kingdom

Major Players

Europe Non-dairy Yogurt Market Major Players

*Disclaimer: Major Players sorted in no particular order

Key Players

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Europe Non-dairy Yogurt Market Analysis

The Europe Non-dairy Yogurt Market size is estimated at 1.36 billion USD in 2024, and is expected to reach 2.71 billion USD by 2029, growing at a CAGR of 14.74% during the forecast period (2024-2029).

1.36 Billion

Market Size in 2024 (USD)

2.71 Billion

Market Size in 2029 (USD)

20.37 %

CAGR (2017-2023)

14.74 %

CAGR (2024-2029)

Largest Market by Distribution Channel

100 %

value share, Off-Trade, 2023

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The wider availability of various brands, ease of reading product labels and convenience in comparing different products make it the preffered type among the dairy consumers.

Largest Market by Country

20.25 %

value share, United Kingdom, 2023

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The rise in acceptance of vegan products due to intense for health oriented foods coupling with companies more willing to boost their R&D spending in the country is driving the segment.

Fastest-growing Market by Distribution Channel

14.74 %

Projected CAGR, Off-Trade, 2024-2029

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The presence of market specified products with improved customised product offerings in off-trade retail channels like Specialist retailers is driving the market.

Fastest-growing Market by Country

21.81 %

Projected CAGR, Spain, 2024-2029

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Craftsmanship factor in plant based foods sector has become the differentiating factor in the country coupling with health factors is driving the non dairy yogurt segment in Spain.

Leading Market Player

43.23 %

market share, Danone SA, 2022

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Extensive market strategies used by the company along with variant product offerings under a wide brand range is largely captivating Danone SA to be the market leader

Rise in modern grocery retailing including hypermarkets and online stores fuels the sales through off-trade channels

  • The off-trade segment dominates the distribution channels of the European non-dairy yogurt market. This is primarily driven by the high sales generated by supermarkets and hypermarkets. The proximity element of these channels gives them an added benefit by influencing the consumer's choice among the wide range of products, including non-dairy yogurt, in the market. In 2022, supermarkets and hypermarkets accounted for a major share of 63.5% by value. These retail channels have a strong position due to the wide selection of brands offered, considerable shelf space, and frequent price promotions. The omnichannel approach adopted by major retailers worldwide drives the non-dairy yogurt market.
  • The online channel sub-segment is growing rapidly. It is anticipated to register a CAGR of 25.8% during the forecast period, and it is expected to grow by more than 130% in 2028 compared to 2023. The growth of e-commerce has enabled companies to access a larger target market for non-dairy yogurt and effectively serve customer needs. In 2021, among all European countries, Germany had the most significant e-commerce consumer base, with 62.1 million online shoppers, followed by the United Kingdom and France, with 50 million and 44.7 million individuals, respectively.
  • In terms of country, the United Kingdom is the leading country, occupying a significant share of 19.68% in 2022. This is mainly due to the rising demand for a vegan diet and products, which led to the sales of plant-based yogurt in retail channels. In 2021, nearly 20% of consumers bought more plant-based yogurt. Between January 2020 and 2021, UK online food delivery company, Deliveroo recorded that its vegan takeaway orders shot up by 163%.
Europe Non-dairy Yogurt Market

United Kingdom plays a major role in the consumption of non-dairy yogurt in the region

  • The demand for non-dairy yogurt in Europe is anticipated to grow by 61.4% in 2025 compared to 2022. Consumers are drawn toward the health and sustainability benefits of plant-based yogurt.
  • Manufacturers of plant-based yogurt are majorly focused on product innovations by launching a variety of flavors, which is increasing the demand for plant-based yogurt in Europe. As of 2021, Western Europe was the most dynamic region globally in terms of launches. It witnessed the launch of more than 360 plant-based yogurts, accounting for 66% of all launches globally.
  • By country, the United Kingdom is the region's leading non-dairy yogurt market. In the United Kingdom, the number of vegans is growing, and most of the population wants to reduce meat consumption as they consider themselves flexitarians. As of 2022, the number of vegans in the United Kingdom increased by more than 2 million, accounting for 132% of the vegan population, compared to 2020. The sales value of non-dairy yogurt increased by 22.7% in 2022 compared to 2021.
  • France is the second-leading market for non-dairy yogurt in the region. The Y-o-Y growth rate of plant-based yogurt in France is anticipated to grow by 43.9% in 2024 compared to 2022. Plant-based food tends to sell strongest among young and urban consumers who believe eating more vegan food is healthier and more sustainable for the environment. Between 2021 and 2022, nearly 12% of French people aged between 18 and 19 years stated that they were following a vegan diet.

Europe Non-dairy Yogurt Industry Segmentation

Off-Trade are covered as segments by Distribution Channel. Belgium, France, Germany, Italy, Netherlands, Russia, Spain, United Kingdom are covered as segments by Country.

  • The off-trade segment dominates the distribution channels of the European non-dairy yogurt market. This is primarily driven by the high sales generated by supermarkets and hypermarkets. The proximity element of these channels gives them an added benefit by influencing the consumer's choice among the wide range of products, including non-dairy yogurt, in the market. In 2022, supermarkets and hypermarkets accounted for a major share of 63.5% by value. These retail channels have a strong position due to the wide selection of brands offered, considerable shelf space, and frequent price promotions. The omnichannel approach adopted by major retailers worldwide drives the non-dairy yogurt market.
  • The online channel sub-segment is growing rapidly. It is anticipated to register a CAGR of 25.8% during the forecast period, and it is expected to grow by more than 130% in 2028 compared to 2023. The growth of e-commerce has enabled companies to access a larger target market for non-dairy yogurt and effectively serve customer needs. In 2021, among all European countries, Germany had the most significant e-commerce consumer base, with 62.1 million online shoppers, followed by the United Kingdom and France, with 50 million and 44.7 million individuals, respectively.
  • In terms of country, the United Kingdom is the leading country, occupying a significant share of 19.68% in 2022. This is mainly due to the rising demand for a vegan diet and products, which led to the sales of plant-based yogurt in retail channels. In 2021, nearly 20% of consumers bought more plant-based yogurt. Between January 2020 and 2021, UK online food delivery company, Deliveroo recorded that its vegan takeaway orders shot up by 163%.
Distribution Channel
Off-Trade
By Sub Distribution Channels
Convenience Stores
Online Retail
Specialist Retailers
Supermarkets and Hypermarkets
Others (Warehouse clubs, gas stations, etc.)
Country
Belgium
France
Germany
Italy
Netherlands
Russia
Spain
United Kingdom
Rest of Europe
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Europe Non-dairy Yogurt Market Size Summary

The Europe non-dairy yogurt market is experiencing significant growth, driven by increasing consumer demand for plant-based and vegan products. This trend is largely influenced by the health and sustainability benefits associated with non-dairy yogurt, as well as the rising prevalence of lactose intolerance among the European population. The market is characterized by a strong presence of supermarkets and hypermarkets, which dominate the distribution channels due to their extensive product offerings and strategic pricing promotions. Additionally, the online retail segment is rapidly expanding, providing companies with access to a broader consumer base and enhancing their ability to meet evolving customer preferences. The United Kingdom leads the market, with a substantial portion of the population adopting vegan or flexitarian diets, further boosting the demand for non-dairy yogurt.

Western Europe stands out as the most dynamic region for non-dairy yogurt launches, with a significant number of new products introduced to cater to diverse consumer tastes. Countries like Germany, France, and Italy are at the forefront of per capita consumption, reflecting the growing popularity of dairy alternatives. The market is moderately consolidated, with major players such as Coconut Collaborative Ltd, Danone SA, Oatly Group AB, Otsuka Holdings Co. Ltd, and Triballat Noyal SAS leading the charge in product innovation and expansion. Regulatory measures in the UK promoting healthier food options are also contributing to the market's growth, as consumers increasingly seek alternatives to conventional yogurt. This evolving landscape is prompting continuous investment in research and development to introduce new flavors and formulations, aligning with the shifting consumer trends towards healthier and more sustainable food choices.

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Europe Non-dairy Yogurt Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 1.1 Distribution Channel

      1. 1.1.1 Off-Trade

        1. 1.1.1.1 By Sub Distribution Channels

          1. 1.1.1.1.1 Convenience Stores

          2. 1.1.1.1.2 Online Retail

          3. 1.1.1.1.3 Specialist Retailers

          4. 1.1.1.1.4 Supermarkets and Hypermarkets

          5. 1.1.1.1.5 Others (Warehouse clubs, gas stations, etc.)

    2. 1.2 Country

      1. 1.2.1 Belgium

      2. 1.2.2 France

      3. 1.2.3 Germany

      4. 1.2.4 Italy

      5. 1.2.5 Netherlands

      6. 1.2.6 Russia

      7. 1.2.7 Spain

      8. 1.2.8 United Kingdom

      9. 1.2.9 Rest of Europe

Europe Non-dairy Yogurt Market Size FAQs

The Europe Non-dairy Yogurt Market size is expected to reach USD 1.36 billion in 2024 and grow at a CAGR of 14.74% to reach USD 2.71 billion by 2029.

In 2024, the Europe Non-dairy Yogurt Market size is expected to reach USD 1.36 billion.

Europe Non-dairy Yogurt Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029