Market Share of Europe Nutraceutical Industry
The Europe nutraceutical market is highly competitive, with the presence of numerous international and domestic players. Key players in the market include Nestle SA, The Kelloggs Company, Amway Corporation, Herbalife Nutrition Ltd, and The Coca-Cola Company. The European nutraceutical industry is focusing on innovation and new product development, which has increased research and development expenses. However, Europe, Germany, Netherlands, and Sweden have emerged as the key nutraceutical innovation hubs and have already attracted many major companies. After considering the rising opportunities in the market, many companies are looking to enter the market. The new launches in compliance with the consumer trends in the target segments are likely to help companies better position themselves in the market.
Europe Nutraceutical Market Leaders
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Amway
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The Coca-Cola Company
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The Kellogg's Company
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Nestlé S.A.
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Herbalife Nutrition U.S.
*Disclaimer: Major Players sorted in no particular order
