Market Share of Europe Probiotic Drinks Industry
Europe's Probiotic Drinks market is consolidated among key players like Yakult, PepsiCo, and Danone, owing to their high market penetration and diverse portfolio offered to consumers. There are many country-level manufacturers like Nourish Kefir mushrooming the market in order to establish their presence in the growing market of kefir and other probiotic drinks. Manufacturers are relying on strategies like repositioning their products on supermarket shelves to increase visibility and more convincing to be bought.
Europe Probiotic Drink Market Leaders
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Yakult Honsha Co., Ltd.
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PepsiCo Inc.
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Lifeway Foods
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Danone S.A.
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Archer Daniels Midland Company
*Disclaimer: Major Players sorted in no particular order