Europe Snacks Food Market Size (2024 - 2029)

The Europe snacks food market is experiencing growth driven by the increasing preference for convenient and quick nutrition sources, particularly in the wake of the coronavirus pandemic. Consumers are leaning towards healthier snack options to mitigate lifestyle-related health issues, with a focus on dietary preferences such as gluten-free and vegan certified products. The demand for on-the-go snacks is rising, supported by higher purchasing power and the need for convenient yet nutritious food choices. This trend is particularly evident in the United Kingdom, where there is a significant emphasis on health-oriented snacks. The market's expansion is further fueled by the growing number of working individuals, leading to increased consumption of various snack types.

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Market Size of Europe Snacks Food Industry

Europe Snacks Food Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 4.12 %
Market Concentration Low

Major Players

Europe Snacks Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

Europe Snacks Food Market Analysis

Europe snacks food market is projected to register a CAGR of 4.12 % during the forecast period, 2022-2027.

Snack food has emerged as an alternative to full-fledged meals and the snack food market in European countries has been growing owing to its convenience and quick source of nutrition and energy. Due to the widespread coronavirus, European consumers have started opting for healthy snacks option to further decrease the risk of certain lifestyle-related chronic health issues. For instance, in February 2021, Welch's brand declared the launch of Juicefuls Fruit Snacks, the latest addition to the company's fruit snacks product range. This product is made with real fruit on the outside and juice inside available in three variations, Mixed Fruit, Berry Blast, and Island Splash with no added preservatives. Consumers are opting for a snack option that suits their dietary preferences, such as gluten-free, lactose-free, fat-free, kosher-certified, and vegan certified.

Additionally, the increasing demand for on-the-go snacks, combined with the rising purchasing power of customers, is expected to have a huge growth in the market studied. In Europe, the United Kingdom consumers majorly focused on convenience in combination with health snacks owing to its nutritional value thus, the demand for fresh raspberry peeler, snacks bar and blackcurrant peelers, among others are high in demand. Further, the key drivers augmenting the market are rising number of working people led to higher consumption of flatbread pizza with herbs and sausages, chicken sausage supreme, chicken cheese ball, french fries, and meat snacks like jerky, sticks, among others. Hence, the above-mentioned factors are actively accelerating the growth of the market studied and is expected to gain momentum during the forecast period.

Europe Snacks Food Industry Segmentation

Snack food can be described as a small portion of food that is consumed between heavy meals. There are different variety of snacks food that are helpful when consumed as it supports body weight management and enhances blood glucose control. Europe snacks food market (henceforth referred to as the market studied) is segmented by type, distribution channel, and geography. By type, the market is segmented into frozen snacks, savory snacks, frozen snacks, confectionery snacks, bakery snacks, and other types. Based on the distribution channel, the market studied is segmented into supermarkets/hypermarkets, convenience stores, online stores, and other distribution channels. It provides an analysis of emerging and established economies in Europe comprising Spain, the United Kingdom, Germany, France, Italy, Russia, and the Rest of Europe. For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).

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Europe Snacks Food Market Size Summary

The European snacks food market is experiencing significant growth, driven by the increasing consumer preference for convenient and quick meal alternatives. The market is evolving as consumers shift towards healthier snack options to mitigate lifestyle-related health issues, a trend accelerated by the COVID-19 pandemic. This shift is evident in the introduction of products like Welch's Juicefuls Fruit Snacks, which cater to diverse dietary preferences such as gluten-free and vegan options. The demand for on-the-go snacks is rising, fueled by the growing purchasing power and busy lifestyles of consumers, particularly in the United Kingdom. This has led to a surge in the consumption of various snack products, including flatbread pizzas, meat snacks, and snack bars, which are gaining popularity for their convenience and nutritional value.

The market is further bolstered by the increasing awareness of clean-label products, as consumers become more conscious of the health implications of synthetic additives. The "free-from" trend is gaining traction, allowing individuals with dietary restrictions to enjoy snacks without concern. The introduction of products with claims like 'no artificial additives' and 'non-GMO' is contributing to market expansion. The competitive landscape is dominated by major players such as PepsiCo, Nestle, and Mondelez International, who are leveraging product innovation and strategic partnerships to enhance their market presence. These companies are actively expanding their product portfolios and exploring new market opportunities, as evidenced by recent collaborations and product launches aimed at meeting the growing demand for healthy and convenient snack options in Europe.

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Europe Snacks Food Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Force Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Type

      1. 2.1.1 Frozen Snacks

      2. 2.1.2 Savory Snacks

      3. 2.1.3 Fruit Snacks

      4. 2.1.4 Confectionery Snacks

      5. 2.1.5 Bakery Snack

      6. 2.1.6 Other Types

    2. 2.2 By Distribution Channel

      1. 2.2.1 Supermarkets/Hypermarkets

      2. 2.2.2 Convenience Stores

      3. 2.2.3 Online Retail Stores

      4. 2.2.4 Other Distribution Channels

    3. 2.3 Geography

      1. 2.3.1 Europe

        1. 2.3.1.1 Spain

        2. 2.3.1.2 United Kingdom

        3. 2.3.1.3 Germany

        4. 2.3.1.4 France

        5. 2.3.1.5 Italy

        6. 2.3.1.6 Russia

        7. 2.3.1.7 Rest of Europe

Europe Snacks Food Market Size FAQs

The Europe Snacks Food Market is projected to register a CAGR of 4.12% during the forecast period (2024-2029)

PepsiCo INC., Nestle SA, The Kellogg Company, Mondelez International and General Mills, Inc. are the major companies operating in the Europe Snacks Food Market.

Europe Snacks Food Report Snapshots

Europe Snacks Food Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)