Market Share of Footwear Industry
The global athletic footwear market is highly competitive, with major market share held by prominent players, such as Puma SE, Nike Inc., Adidas AG, LVHM, Keringa SA, and Puma SE. This is attributable to its higher market penetration, reflecting a strong industry grip through its brands, products, partnerships, and advertising. These progressive brands have laid their hand on every possible strategy to cater to the footwear market's demand, which includes employing aggressive digital campaigns, offering a wide range of innovative and customizable products, including sustainable footwear, unique and gender-neutral designs that cater to the preferences of all age groups, including athletic shoes specifically designed for kids, and brand collaborations.
Footwear Market Leaders
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Nike Inc.
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Adidas AG
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LVMH Moët Hennessy Louis Vuitton SE
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Kering SA
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Puma SE
*Disclaimer: Major Players sorted in no particular order