Market Trends of France Container Glass Industry
This section covers the major market trends shaping the France Container Glass Market according to our research experts:
Cosmetics End User Segment are Expected to Witness Significant Growth
- French glass containers industry is influenced by personal care, luxury perfumes, cognac, and wines. These end-user industries have been continually introducing practices that promote recycling and sustained use of glass containers in packaging. For instance, according to DG Trésor, France exports of chemical products, perfumes and cosmetic articles increased from EUR 58.4 billion in 2018 to EUR 66.2 billion in 2021.
- Additionally, glass is preferred for cosmetics packaging because of its cold material and appeals to the pureness of nature; the sensation of heaviness drives a feeling of quality which often act as a differentiating factor in the cosmetics industry. For instance, in June 2022, the new eco-responsible brand Shiseido selected Bormioli Luigi's lightweight glass jars and bottles, mainly from its ecoLine green collection.
- Also, French producers are focusing on the latest glass melting technologies to improve working conditions for employees while enhancing their safety. For instance, In January 2022, Verallia France announced that the company plans to invest approximately EUR 65 million by 2025 to modernize its existing furnaces in France.
- In addition, numerous manufacturers in the country are using reconstruction as an opportunity to use the latest technologies and more modern materials to improve the facilities' energy performance and environmental impact, in line with the environmental commitment
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Growing Beverage Industry is Expected to Promote Market Growth
- The growing demand for beverages is further supplementing the need for glass bottles and containers in France, attracting new vendors to the market. For instance, in December 2021, Berlin Packaging acquired wine and beverage glass packaging supplier Gerfran. The acquisition is anticipated to expand Berlin Packaging's wine portfolio in France, particularly in Bordeaux.
- Additionally, carbonated soft drinks taste best when stored in glass bottles. The glass bottle doesn't allow the carbon dioxide present in the drink to escape through it, which makes the drink look fizzy. When stored in a plastic bottle, CO2 content easily leaks out of the plastic compared to a glass jar. Due to this, players in the country are switching to glass bottles. For instance, in May 2022, Coca-Cola Europacific Partners announced the launch of a new, universal 250ml returnable glass bottle for its Tropico, Fuze Tea, Fanta, Minute Maid, and Sprite brands in restaurants, hotels, and cafes in France. They join the Coca-Cola Original, Coca-Cola Zero, and Coca-Cola Cherry brands, in their iconic 330ml bottles, also historically made of returnable glass.
- Moreover, increasing wine production in the countries is expected to boost the demand for glass containers in the long run. For instance, according to OIV, Italy, France, and Spain were the top producers of wine worldwide in 2021. In the same year, France produced about 37.6 million hectoliters of wine.
- Furthermore, many players are focusing on vertical and horizontal integration to expand their footprints in other countries. For instance, in June 2022, Berlin Packaging, a US-based hybrid packaging supplier, acquired glass packaging supplier Verrerie du Comtat, a France-based provider of glass packaging for wine and olive oil markets. This acquisition will strengthen Berlin Packaging's strategic positioning in the wine and olive oil markets, especially in the 'Vallée du Rhône region.
