France Cosmetics Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 11.45 Billion |
| Market Size (2029) | USD 12.27 Billion |
| CAGR (2024 - 2029) | 1.39 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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France Cosmetics Market Analysis
The France Beauty and Personal Care Products Market size is estimated at USD 11.45 billion in 2024, and is expected to reach USD 12.27 billion by 2029, growing at a CAGR of 1.39% during the forecast period (2024-2029).
The beauty and personal care products market is growing in France owing to the demand for organic and natural products. Consumers are willing to pay more for organic and natural products because of their benefits. The growing demand for anti-ageing products and innovative and eco-friendly packaging designs contribute to the country's market growth. The online retail channels are also influencing sales of beauty and personal care products in the country. According to the E-Commerce Federation and Distance Selling Data from 2022, 43% of beauty and hygiene products were purchased online in France in 2021. A significant increase in the demand for men's grooming products, supported by the preference for multifunctional products, is also driving market growth in the country.
Furthermore, demand for luxury beauty products is also increasing in the region owing to an increase in disposable income, advertising, and promotions of the products. Consumers prefer high-quality products even if they have to pay more. This is because of brand trust and skin sensitivity. The market players are expanding their product portfolios in different countries. For instance, in March 2022, The L'Occitane Group, a leading international retailer and manufacturer of sustainable beauty and well-being products, formed an acquisition with the Australian cosmeceutical, clean skincare brand, Grown Alchemist.
France Cosmetics Market Trends
This section covers the major market trends shaping the France Beauty & Personal Care Product Market according to our research experts:
Rising Demand for Natural/Organic Beauty and Personal Care Products
According to the Federation of Beauty Companies (FEBEA) data from 2021, skincare product contributes to 27% of total cosmetics revenue in France. The increased public concern regarding the adverse effects of synthetic chemicals, such as paraben and aluminum compounds used in skincare, hair care, and deodorants, led to increased demand for natural and organic products. Due to its natural formulation, many French consumers choose one brand over another; In recent years, there has been a rise in the market for clean, honest, and organic deodorant products in France. Purchases made depend on performance, which provides long-lasting protection and clinical properties. The market's appetite for natural ingredients has been apparent. Thus, several businesses have launched products containing nature-inspired ingredients, such as plant-inspired and luxury botanical ingredients combined with multi-functional properties. For instance, in October 2022, a French skincare brand, Typology, launched two natural deodorants to its body care collection. The deodorants are available in two scents i.e., Bergamot Green Mandarin and Rose Vanilla. Additionally, modern-age technology, resulting in innovative solutions in France, especially in the skincare segment, encourages many consumers to opt for beauty care products with functional benefits.
Oral Care is Projected to Grow at the Significant Growth Rate
The growing awareness about dental hygiene resulted in improved oral care regimes among people, propelling the market demand. Moreover, the easy availability and rising incidence of tooth decay, weak gums, and other issues have augmented the demand for the products. With high disposable income, a rise in oral complications realization, and product innovations, like electric toothbrushes, enticed the consumers to increase the product's sales. These electric brushes need replacement/refill heads once the battery expires. Such products are gaining popularity in France, boosting market demand. The benefits associated with toothpaste and its daily application among the French population resulted in a mature toothpaste market in the country. However, frequent consumption of more indulgent food with sweeteners and other sticky ingredients resulted in increased incidences of tooth decay due to which consumers are using toothpaste and other oral care products regularly. According to Sunstar Global Health Thinking Report of 2021, 50% of people brush their teeth twice a day in France. New product innovations and consumer demand for natural oral care products are driving the market. For instance, in June 2022, Bioseptyl, a French brand of oral hygiene products launched a toothpaste stick with solid toothpaste. The toothpaste is made of 100% natural ingredients. The products are natural, eco-designed, eco-friendly, and travel-friendly.
France Cosmetics Industry Overview
The French beauty and personal care market is highly competitive, with both global and domestic players offering a diverse portfolio of products with organic ingredients, advanced formulations, and vegan recipes. The major players in the market include L'Oréal Group, Procter & Gamble Company, Estée Lauder Companies, Unilever PLC, and Shiseido Co. Ltd. The companies are competing on different factors, including product offerings, quality, packaging, and marketing activities, to gain a competitive advantage in the market. The potential of e-commerce channels for distribution is being explored and exploited by market players to provide the convenience of shopping and reach out to more consumers across geographical boundaries.
France Cosmetics Market Leaders
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Beiersdorf AG
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The Estée Lauder Companies Inc
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Unilever PLC
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L'Oréal Group
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Procter & Gamble Company
*Disclaimer: Major Players sorted in no particular order
France Cosmetics Market News
- In September 2022, Balmain, a French Luxury House Brand, partnered with Estee Lauder Companies and launched Balmain Beauty. This collaboration aims to produce, develop, and innovate the line of beauty products. The collaboration is expected to launch in 2024.
- In April 2022, Global Beauty Company Shiseido debuted in France with the prestige beauty brand "Ule." The brand focuses on responsible sourcing, product safety, and environmental impact reduction.
- In March 2022, Klorane, a French hair care brand, launched a volumizing version of its dry shampoo. The product claims to absorb excess oil on the scalp and adds immediate lift and volume to the hair.
France Cosmetics Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Personal Care Products
- 5.1.1 Hair Care Products
- 5.1.1.1 Shampoo
- 5.1.1.2 Conditioners
- 5.1.1.3 Hair Oil
- 5.1.1.4 Other Hair Care Products
- 5.1.2 Skincare Products
- 5.1.2.1 Facial Care Products
- 5.1.2.2 Body Care Products
- 5.1.2.3 Lip Care Products
- 5.1.3 Bath and Shower
- 5.1.3.1 Shower Gels
- 5.1.3.2 Soaps
- 5.1.3.3 Bath Salts
- 5.1.3.4 Bathing Accessories
- 5.1.3.5 Other Bath and Shower Products
- 5.1.4 Oral Care Products
- 5.1.4.1 Toothbrushes and Replacements
- 5.1.4.2 Toothpaste
- 5.1.4.3 Mouthwashes and Rinses
- 5.1.4.4 Other Oral Care Products
- 5.1.4.5 Men's Grooming Products
- 5.1.4.6 Deodorants and Antiperspirants
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5.2 Cosmetics /Makeup Products
- 5.2.1 Facial Cosmetics
- 5.2.2 Eye Cosmetic Products
- 5.2.3 Lip and Nail Make-up Products
- 5.2.4 Hair Styling and Coloring Products
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5.3 Category
- 5.3.1 Mass Products
- 5.3.2 Premium Products
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5.4 Distribution Channel
- 5.4.1 Specialist Retail Stores
- 5.4.2 Supermarkets/Hypermarkets
- 5.4.3 Convenience Stores
- 5.4.4 Pharmacies/Drug Stores
- 5.4.5 Online Retail Channels
- 5.4.6 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 L'Oreal Group
- 6.3.2 Procter & Gamble Company
- 6.3.3 Beiersdorf AG
- 6.3.4 Unilever PLC
- 6.3.5 The Estée Lauder Companies Inc.
- 6.3.6 Shiseido Co. Ltd.
- 6.3.7 Revlon Inc.
- 6.3.8 L'Occitane Groupe S.A.
- 6.3.9 LVMH Moët Hennessy Louis Vuitton
- 6.3.10 Yves Rocher
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject To AvailablityFrance Cosmetics Industry Segmentation
Beauty and personal care products are applied to the users on the human face and body in terms of beautifying, cleaning, makeup, and decorative cosmetics to enhance their appearance. The France beauty and personal care products market is segmented by personal care products such as hair care products into shampoo, conditioners, hair oil, and other hair care products, by skincare products into facial care products, body care products, and lip care products, by bath and shower products into shower gels, soaps, bath salts, bathing accessories, and other bath and shower products, and by oral care products into toothbrushes and replacements, toothpaste, mouthwashes and rinses, additional oral care products, men's grooming products, deodorants and antiperspirants, men's grooming products, and deodorants and antiperspirants. The cosmetics/makeup products segment is segmented into facial cosmetics, cosmetic eye products, lip and nail makeup products, and hairstyling and coloring products. By category, the market is segmented into mass and premium products. Based on the distribution channel, the market studied is segmented into specialist retail stores, supermarkets/hypermarkets, convenience stores, pharmacies/drug stores, online retail channels, and other distribution channels. For each segment, the market sizing and forecasts have been done based on value (in USD million).
| Personal Care Products | Hair Care Products | Shampoo |
| Conditioners | ||
| Hair Oil | ||
| Other Hair Care Products | ||
| Personal Care Products | Skincare Products | Facial Care Products |
| Body Care Products | ||
| Lip Care Products | ||
| Personal Care Products | Bath and Shower | Shower Gels |
| Soaps | ||
| Bath Salts | ||
| Bathing Accessories | ||
| Other Bath and Shower Products | ||
| Personal Care Products | Oral Care Products | Toothbrushes and Replacements |
| Toothpaste | ||
| Mouthwashes and Rinses | ||
| Other Oral Care Products | ||
| Men's Grooming Products | ||
| Deodorants and Antiperspirants | ||
| Cosmetics /Makeup Products | Facial Cosmetics | |
| Eye Cosmetic Products | ||
| Lip and Nail Make-up Products | ||
| Hair Styling and Coloring Products | ||
| Category | Mass Products | |
| Premium Products | ||
| Distribution Channel | Specialist Retail Stores | |
| Supermarkets/Hypermarkets | ||
| Convenience Stores | ||
| Pharmacies/Drug Stores | ||
| Online Retail Channels | ||
| Other Distribution Channels |
France Cosmetics Market Research FAQs
How big is the France Beauty and Personal Care Products Market?
The France Beauty and Personal Care Products Market size is expected to reach USD 11.45 billion in 2024 and grow at a CAGR of 1.39% to reach USD 12.27 billion by 2029.
What is the current France Beauty and Personal Care Products Market size?
In 2024, the France Beauty and Personal Care Products Market size is expected to reach USD 11.45 billion.
Who are the key players in France Beauty and Personal Care Products Market?
Beiersdorf AG , The Estée Lauder Companies Inc, Unilever PLC, L'Oréal Group and Procter & Gamble Company are the major companies operating in the France Beauty and Personal Care Products Market.
What years does this France Beauty and Personal Care Products Market cover, and what was the market size in 2023?
In 2023, the France Beauty and Personal Care Products Market size was estimated at USD 11.29 billion. The report covers the France Beauty and Personal Care Products Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the France Beauty and Personal Care Products Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the challenges for foreign cosmetics companies entering the French Market?
The challenges for foreign cosmetics companies entering the French Market are a) Regulations b) Brand image c) Competition from established players
France Beauty and Care Products Industry Report
The French cosmetics market is experiencing significant growth, driven by demand from consumers for skincare products that promote youthful skin. This demographic shift has boosted the popularity of organic cosmetics and cosmeceuticals. Products like anti-aging creams and skincare lotions have become staples in health routines for younger and middle-aged people. The market offers a wide range of products across different categories, including skincare, haircare, color cosmetics, and fragrances.
A noticeable trend is the preference for organic products free from harsh chemicals, appealing due to their skin benefits and alignment with consumer preferences for natural and green cosmetics. Despite challenges such as intense price competition and rising interest in alternative products like coffee, the market is benefiting from innovative marketing strategies and product diversification aimed at health-conscious consumers.
This ensures continued growth, with skincare products expected to dominate. The market's development is further shaped by the broad acceptance of cosmetic products and strategic industry efforts to meet the demand for wellness-oriented products, fostering substantial growth for French cosmetic brands in a competitive environment. For comprehensive insights into these trends, detailed market forecasts and analyses are recommended. Get a sample of this industry analysis as a free report PDF download.
